Journalism at Appalachian State University
Bachelor's Degree
Analysis
Appalachian State's journalism program starts graduates at $27,116—well below both the state median of $30,610 and the national figure of $34,515. That 14th percentile national ranking is tough to overlook. However, the 39% earnings jump to $37,704 by year four tells a different story, suggesting graduates who stick with journalism find their footing after a sluggish start. With manageable debt of $21,000 (notably lower than the national median of $24,250), the initial financial strain isn't crushing, though that first year will likely require careful budgeting or supplemental income.
Within North Carolina, this program sits right at the middle of the pack—40th percentile—which matters if your child plans to stay in-state. Elon's journalism program produces higher starting salaries, but at what's likely a significantly higher cost of attendance. The moderate sample size here suggests reasonably consistent outcomes rather than a few outliers skewing the data.
The takeaway: This program works for students committed to journalism as a career path and prepared for lean early years. By year four, graduates are earning competitively for the field, and the debt burden won't follow them around for decades. Just make sure your child understands they're choosing passion over immediate financial payoff—those first couple years will require either family support, roommates, or a side hustle.
Where Appalachian State University Stands
Earnings vs. debt across all journalism bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Appalachian State University graduates compare to all programs nationally
Appalachian State University graduates earn $27k, placing them in the 14th percentile of all journalism bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in North Carolina
Journalism bachelors's programs at peer institutions in North Carolina (11 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Appalachian State University | $27,116 | $37,704 | $21,000 | 0.77 |
| Elon University | $34,105 | $52,310 | $19,875 | 0.58 |
| National Median | $34,515 | — | $24,250 | 0.70 |
Other Journalism Programs in North Carolina
Compare tuition, earnings, and debt across North Carolina schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Elon University Elon | $44,536 | $34,105 | $19,875 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Appalachian State University, approximately 26% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 46 graduates with reported earnings and 40 graduates with debt data. Small samples may not be representative.