Analysis
Canisius graduates earn nearly 43% more than the typical communications graduate in New Yorkβa meaningful advantage in a crowded field with 79 programs across the state. While the first-year salary of $35,264 sits slightly above national benchmarks, the trajectory matters more here: earnings jump to $45,545 by year four, suggesting graduates find their footing quickly in Buffalo's media landscape or successfully transition to larger markets. That 60th percentile ranking among New York programs puts Canisius ahead of most SUNY schools and many private competitors, though well behind elite options like Cornell or Fordham.
The debt picture is reasonable at $23,766βbelow both state and national medians for communications programs. With a debt-to-earnings ratio of 0.67, graduates can realistically manage repayment even during that lower-earning first year. The moderate sample size means these outcomes reflect actual graduate experiences rather than outliers.
For parents worried about the "communications major gamble," Canisius offers tangible differentiation: graduates outperform most in-state peers and show consistent salary growth. This isn't a pathway to six figures, but it's a program that delivers better-than-average results in a field where many graduates struggle. If your child is committed to media work and wants to stay in New York, the combination of manageable debt and above-median earnings makes this a defensible choice.
Where Canisius University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Canisius University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Canisius University | $35,264 | $45,545 | +29% |
| Cornell University | $62,182 | $80,616 | +30% |
| St. Thomas Aquinas College | $28,480 | $62,832 | +121% |
| Marist University | $41,818 | $62,340 | +49% |
| Pace University | $35,992 | $62,219 | +73% |
Compare to Similar Programs in New York
Communication and Media Studies bachelors's programs at peer institutions in New York (79 total in state)
Scroll to see more β
| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $32,720 | $35,264 | $45,545 | $23,766 | 0.67 | |
| $66,014 | $62,182 | $80,616 | $14,418 | 0.23 | |
| $7,410 | $57,782 | β | $14,125 | 0.24 | |
| $63,268 | $50,750 | $52,131 | $27,000 | 0.53 | |
| $61,992 | $46,405 | $62,162 | $25,700 | 0.55 | |
| $50,850 | $44,016 | $59,580 | $26,000 | 0.59 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Canisius University, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 39 graduates with reported earnings and 47 graduates with debt data. Small samples may not be representative.