Public Relations, Advertising, and Applied Communication at Clemson University
Bachelor's Degree
Analysis
Clemson's communication program graduates start at $43,318—roughly $3,500 above the national median for this degree and nearly $3,000 above South Carolina's state median. That puts it in the 79th percentile nationally and 60th percentile in-state, trailing only USC-Columbia among major public universities in South Carolina. Graduates carry about $23,375 in debt, yielding a manageable debt-to-earnings ratio of 0.54, meaning they'd owe roughly half their first year's salary.
The challenge here is the small sample size—fewer than 30 graduates were tracked, which means these numbers could shift significantly year to year. What we do know: Clemson's selectivity (38% admission rate, 1341 average SAT) and strong alumni network appear to translate into better-than-average starting salaries for communication majors. While these roles don't typically command sky-high salaries in any state, Clemson graduates are clearing a livable wage from day one with debt that shouldn't overwhelm their budget.
For families weighing in-state options, Clemson represents a solid middle ground between USC-Columbia's slightly higher earnings and the considerably lower outcomes at smaller South Carolina schools. The modest debt load and above-average earnings suggest graduates can reasonably manage loan payments while establishing themselves in competitive fields like PR and advertising. Just remember these figures come from a limited sample, so they're more of a positive signal than a guarantee.
Where Clemson University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Clemson University graduates compare to all programs nationally
Clemson University graduates earn $43k, placing them in the 79th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Compare to Similar Programs in South Carolina
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in South Carolina (7 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Clemson University | $43,318 | — | $23,375 | 0.54 |
| University of South Carolina-Columbia | $42,974 | $54,570 | $24,250 | 0.56 |
| Winthrop University | $40,487 | $44,565 | $27,000 | 0.67 |
| Anderson University | $29,215 | — | — | — |
| Benedict College | $26,891 | — | $38,250 | 1.42 |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in South Carolina
Compare tuition, earnings, and debt across South Carolina schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| University of South Carolina-Columbia Columbia | $12,688 | $42,974 | $24,250 |
| Winthrop University Rock Hill | $15,956 | $40,487 | $27,000 |
| Anderson University Anderson | $33,580 | $29,215 | — |
| Benedict College Columbia | $18,000 | $26,891 | $38,250 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Clemson University, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 19 graduates with reported earnings and 20 graduates with debt data. Small samples may not be representative.