2026 ROI Award Winner
Median Earnings (1yr)
$36,367
57th percentile
60th percentile in New York
Median Debt
$7,892
68% below national median

Analysis

Baruch's Communication and Media Studies program delivers something increasingly rare: genuinely affordable education. With just under $8,000 in typical debt—exceptional for both New York and nationally—graduates face minimal financial burden even with modest starting salaries around $36,000. That's roughly $200 in monthly debt payments versus over $600 for graduates from programs carrying the state's typical $25,000 debt load.

The earnings picture sits solidly in the middle of the pack. While $36,367 is above both state and national medians for this major, it's nowhere near what Cornell or Fordham grads earn. But here's the crucial difference: those programs typically saddle students with 3-4 times more debt. For the 55% of Baruch students on Pell grants—often first-generation college students—graduating with minimal debt creates real financial flexibility to take internships, build a portfolio, or weather the uncertain early years that media careers often require.

The value proposition here is straightforward: you get a respectable CUNY education with very little financial risk. Your child won't graduate among the highest earners in communications, but they also won't spend their twenties buried under debt payments. For families watching costs carefully, that tradeoff—especially at a school admitting students with 1310 average SATs—makes practical sense. The low debt isn't hiding a predatory program; it's reflecting CUNY's public mission.

Where CUNY Bernard M Baruch College Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How CUNY Bernard M Baruch College graduates compare to all programs nationally

Compare to Similar Programs in New York

Communication and Media Studies bachelors's programs at peer institutions in New York (79 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
CUNY Bernard M Baruch CollegeNew York$7,464$36,367—$7,8920.22
Cornell UniversityIthaca$66,014$62,182$80,616$14,4180.23
CUNY Graduate School and University CenterNew York$7,410$57,782—$14,1250.24
Hobart William Smith CollegesGeneva$63,268$50,750$52,131$27,0000.53
Fordham UniversityBronx$61,992$46,405$62,162$25,7000.55
Manhattan UniversityRiverdale$50,850$44,016$59,580$26,0000.59
National Median—$34,959—$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At CUNY Bernard M Baruch College, approximately 55% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 72 graduates with reported earnings and 44 graduates with debt data. Small samples may not be representative.