Analysis
A $25,400 debt load for this bachelor's degree lands right at the national median for entrepreneurship programs, but the real question is whether Dakota Wesleyan can match the earning power of comparable schools. Based on national figures from similar programs, first-year earnings around $45,300 would produce a manageable debt-to-earnings ratio of 0.56—meaning graduates could theoretically pay off their loans in about seven months of gross income. That's reasonable leverage for a four-year degree.
What complicates the picture is South Dakota's modest earnings floor for this field. The state median sits at $43,900, and even South Dakota State—the state's flagship with actual reported data—produces earnings at that level. Small business programs don't command premium salaries, and in a state with a lower cost of living but also constrained wage ceilings, entrepreneurship graduates typically start in the mid-$40s whether they attend a private liberal arts school or the public flagship. The value proposition hinges less on first-year salary differences and more on the entrepreneurial networks, mentorship, and hands-on business development opportunities a smaller program might uniquely provide.
For parents evaluating this investment: the debt burden appears reasonable based on peer programs nationally, but recognize you're betting on intangibles rather than a clear earnings advantage. If your child thrives in Dakota Wesleyan's entrepreneurial ecosystem and leverages those relationships, the investment makes sense. If they're simply collecting a business degree, comparable outcomes are likely available at lower cost.
Where Dakota Wesleyan University Stands
Earnings vs. debt across all entrepreneurial and small business operations bachelors's programs nationally
Compare to Similar Programs in South Dakota
Entrepreneurial and Small Business Operations bachelors's programs at peer institutions in South Dakota (7 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $32,890 | $45,265* | — | $25,396* | — | |
| $9,299 | $43,904* | $43,932 | $26,031* | 0.59 | |
| National Median | — | $45,265* | — | $24,125* | 0.53 |
Career Paths
Occupations commonly associated with entrepreneurial and small business operations graduates
Chief Executives
Chief Sustainability Officers
General and Operations Managers
Business Teachers, Postsecondary
Personal Service Managers, All Other
Fitness and Wellness Coordinators
Spa Managers
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
Loss Prevention Managers
Wind Energy Operations Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Dakota Wesleyan University, approximately 26% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 67 similar programs. Actual outcomes may vary.