Analysis
Michigan's communication and media landscape shows remarkable variation—from University of Michigan graduates earning over $50,000 to typical programs yielding around $36,000. Based on outcomes from comparable communication programs statewide, Ferris State appears to track right at Michigan's median, with estimated first-year earnings of $36,017 and debt around $27,000. That 0.75 debt-to-earnings ratio isn't alarming, but it means graduates likely face about three years of careful budgeting to manage their loans.
The challenge with communication degrees at this price point is less about the immediate burden and more about career trajectory. Similar programs in Michigan produce graduates who enter fields where salary growth depends heavily on individual hustle—whether that means climbing in corporate communications, pivoting to adjacent digital fields, or building freelance portfolios. The estimated $27,000 debt is manageable if your child lands solidly in their field, but communication careers can be unpredictable in those crucial first few years.
For families weighing this investment, the key question is whether Ferris State's specific program strengths—perhaps in broadcast, public relations, or organizational communication—align with your child's goals. At an 81% admission rate serving a third Pell-eligible students, this is an accessible option that produces middle-of-the-pack outcomes in a crowded field. The debt isn't prohibitive, but in communication, where internships and networking often matter as much as credentials, make sure your child uses every campus resource to build real-world experience before graduation.
Where Ferris State University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Compare to Similar Programs in Michigan
Communication and Media Studies bachelors's programs at peer institutions in Michigan (34 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $13,630 | $36,017* | — | $27,000* | — | |
| $17,228 | $50,556* | $66,507 | $20,376* | 0.40 | |
| $55,746 | $39,209* | $49,262 | $27,000* | 0.69 | |
| $40,420 | $38,956* | $47,958 | $27,000* | 0.69 | |
| $14,694 | $37,795* | $45,064 | $24,125* | 0.64 | |
| $15,510 | $36,717* | $43,310 | $29,102* | 0.79 | |
| National Median | — | $34,959* | — | $25,000* | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Ferris State University, approximately 34% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 18 similar programs in MI. Actual outcomes may vary.