Analysis
A debt-to-earnings ratio of 0.56 suggests manageable financial footing—peer programs nationally indicate about $23,250 in loans against first-year earnings around $41,500. That's workable, though it means graduates from similar business communications programs typically spend their first year earning roughly twice what they owe, not the more comfortable three-times multiple you'd see with higher-earning fields.
The challenge here is uncertainty. With Harding being the only school in Arkansas offering this specific bachelor's program and too few graduates to generate reportable outcomes, you're making this decision based on what happens at comparable programs elsewhere. Those national benchmarks show a narrow earnings band—the top-performing programs only reach $46,159—which suggests business communications degrees deliver fairly consistent, moderate returns regardless of where you earn them. There's little upside surprise built into this credential.
For parents evaluating a $90,000+ investment at a private Christian university, the question becomes whether Harding's specific advantages—its network, faith integration, or campus culture—justify choosing it over more affordable state options when the earnings picture appears fairly standardized across schools. The estimated numbers don't wave red flags, but they don't reveal any financial edge either.
Where Harding University Stands
Earnings vs. debt across all business/corporate communications bachelors's programs nationally
Compare to Similar Programs Nationally
Business/Corporate Communications bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $24,888 | $41,494* | — | $23,250* | — | |
| $58,150 | $57,141* | $74,655 | $25,000* | 0.44 | |
| $38,520 | $49,378* | $51,589 | $23,250* | 0.47 | |
| $7,464 | $47,880* | $62,502 | $12,125* | 0.25 | |
| $34,595 | $46,213* | $53,616 | $30,619* | 0.66 | |
| $9,711 | $45,997* | $58,198 | $24,567* | 0.53 | |
| National Median | — | $41,494* | — | $23,250* | 0.56 |
Career Paths
Occupations commonly associated with business/corporate communications graduates
Public Relations Managers
Fundraising Managers
Technical Writers
Business Teachers, Postsecondary
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
Proofreaders and Copy Markers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Harding University, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 14 similar programs. Actual outcomes may vary.