Median Earnings (1yr)
$21,902
75th percentile
60th percentile in Illinois
Median Debt
$15,833
At national median

Analysis

Illinois Media School's PR and advertising certificate outperforms three-quarters of similar programs nationwide, yet the $21,902 first-year salary tells a sobering story about entry-level communications work. While this earnings figure beats the national median by nearly $6,200, it still translates to roughly $10.50 per hour—barely above Illinois's minimum wage. The program serves a predominantly low-income student population (60% receive Pell grants), and while the $15,833 debt load is modest compared to bachelor's degrees, it represents 72% of that first year's earnings.

The relatively strong national ranking suggests the school's Chicago location and industry connections deliver tangible value—graduates here earn significantly more than typical certificate holders in this field. However, that 60th percentile ranking within Illinois indicates this is standard performance for the state, not exceptional. For students considering this path, the key question is whether they're using this as a stepping stone to higher earnings or viewing it as career preparation on its own.

The math works if earnings grow substantially in years 2-4, but at under $22,000 annually, graduates will likely struggle to service even this modest debt while covering basic living expenses in the Chicago metro area. This certificate makes most sense for students already working in related fields who need formal credentials to advance, rather than as a standalone entry into the industry.

Where Illinois Media School Stands

Earnings vs. debt across all public relations, advertising, and applied communication certificate's programs nationally

Earnings Distribution

How Illinois Media School graduates compare to all programs nationally

Compare to Similar Programs in Illinois

Public Relations, Advertising, and Applied Communication certificate's programs at peer institutions in Illinois (6 total in state)

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SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Illinois Media SchoolChicago$21,902$15,8330.72
Illinois Media School-Chicago CampusChicago$21,902$15,8330.72
National Median$15,718$15,8331.01

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Illinois Media School, approximately 60% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.