Median Earnings (1yr)
$43,420
93rd percentile
80th percentile in Georgia
Median Debt
$30,022
20% above national median

Analysis

Kennesaw State's Communication and Media Studies program outperforms nearly every other program in Georgia and lands in the 93rd percentile nationally—a rare achievement for this major. Graduates start at $43,420, about $9,000 above both state and national medians, while carrying debt just slightly above the Georgia average. Among the 26 schools offering this degree in Georgia, only DeVry and UGA produce higher earners, and Kennesaw's graduates see steady 9% growth through year four. The debt-to-earnings ratio of 0.69 means students borrow less than seven months of their first-year salary, a manageable burden.

The "premium price" classification here feels misleading—the debt is only $1,000 above Georgia's median for this major, while earnings run $9,000 higher. That's an excellent tradeoff. Communication degrees often struggle with low starting salaries, but Kennesaw's program clearly connects students to better opportunities, likely through Atlanta's robust media and corporate communications market. The university's 69% admission rate and significant Pell grant population (35%) suggest this isn't simply a selectivity story; the program itself delivers results.

For parents concerned about communication majors, this data should be reassuring. Your child would graduate with debt similar to peers statewide but earn significantly more, both immediately and four years out. Among Georgia's communication programs, this ranks in the 80th percentile—a strong position at a public university price point.

Where Kennesaw State University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How Kennesaw State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Kennesaw State University$43,420$47,346+9%
Mercer University$35,712$55,962+57%
Georgia State University$27,917$51,612+85%
University of Georgia$44,283$51,314+16%
DeVry University-Georgia$47,622$47,238-1%

Compare to Similar Programs in Georgia

Communication and Media Studies bachelors's programs at peer institutions in Georgia (26 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Kennesaw State UniversityKennesaw$5,786$43,420$47,346$30,0220.69
DeVry University-GeorgiaDecatur$17,488$47,622$47,238$56,8581.19
University of GeorgiaAthens$11,180$44,283$51,314$22,5000.51
University of North GeorgiaDahlonega$5,009$38,237$38,044$19,0000.50
Emory UniversityAtlanta$60,774$37,237$21,0000.56
Mercer UniversityMacon$40,890$35,712$55,962$26,9900.76
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Kennesaw State University, approximately 35% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 31 graduates with reported earnings and 30 graduates with debt data. Small samples may not be representative.