Median Earnings (1yr)
$34,195
46th percentile
60th percentile in Missouri
Median Debt
$26,000
4% above national median

Analysis

Northwest Missouri State's communication program starts below the state median but shows impressive momentum, with graduates seeing their earnings jump 27% by year four to reach $43,574. That four-year mark puts this program ahead of most Missouri competitors and well above the national median—particularly notable given the university's 86% admission rate and modest selectivity.

The debt picture is manageable at $26,000, slightly above the state median but below the national average for communication programs. With a first-year debt-to-earnings ratio of 0.76, graduates face less than a year's salary in loans, which becomes increasingly favorable as earnings climb. The 60th percentile ranking among Missouri programs tells parents this is a solid middle-of-the-pack option that delivers better long-term outcomes than its starting salary might suggest.

The main consideration is that first year at $34,195, which requires either financial cushion from family support or tolerance for lean early-career months. But for families seeking an affordable communications degree with real earnings growth potential—without paying Mizzou's premium—this program offers reasonable value. The trajectory matters more than the starting point here.

Where Northwest Missouri State University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How Northwest Missouri State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Northwest Missouri State University$34,195$43,574+27%
University of Missouri-Columbia$44,078$50,441+14%
Saint Louis University$30,047$48,148+60%
Missouri Southern State University$30,201$46,888+55%
Truman State University$31,853$46,249+45%

Compare to Similar Programs in Missouri

Communication and Media Studies bachelors's programs at peer institutions in Missouri (39 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Northwest Missouri State UniversityMaryville$10,181$34,195$43,574$26,0000.76
University of Missouri-ColumbiaColumbia$14,130$44,078$50,441$20,5000.47
Lindenwood UniversitySaint Charles$21,100$41,579$46,111$28,5000.69
University of Missouri-Kansas CityKansas City$11,988$38,786$45,505$21,9820.57
Southeast Missouri State UniversityCape Girardeau$9,496$35,282$44,498$24,5000.69
Avila UniversityKansas City$38,672$33,905$41,139$27,0000.80
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Northwest Missouri State University, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 94 graduates with reported earnings and 95 graduates with debt data. Small samples may not be representative.