Entrepreneurial and Small Business Operations at Northwestern University
Bachelor's Degree
northwestern.eduAnalysis
Northwestern's estimated $25,000 debt load for this entrepreneurship bachelor's—drawn from similar programs at selective private universities—presents a manageable starting point, but the estimated $45,265 first-year earnings deserve scrutiny. This figure, based on national median outcomes for entrepreneurship programs, lands below what you'd typically expect from a degree bearing Northwestern's prestigious name. The school's 7% admission rate and 1526 average SAT suggest students who could command stronger initial salaries in other business fields, yet peer entrepreneurship programs nationally show remarkably consistent earnings regardless of institutional selectivity.
The 0.56 debt-to-earnings ratio sits in reasonable territory, meaning graduates would dedicate roughly half their first-year salary to debt if they borrowed the typical amount. However, entrepreneurship programs inherently attract two types of students: those planning immediate business ventures (where traditional salary data becomes meaningless) and those treating the degree as general business preparation. If your child falls in the latter category, comparable programs in Illinois like Loyola produce similar outcomes at likely lower cost.
The real question: Does Northwestern's network and reputation justify the investment for a field where earnings appear surprisingly flat across institutional tiers? If your child has a viable business concept and Northwestern's entrepreneurial ecosystem will accelerate it, the debt load won't matter much. If they're exploring business more generally, other Northwestern programs—or less expensive alternatives—might deliver better financial returns. The estimates here can't distinguish between future founders and future employees, which matters enormously for this particular major.
Where Northwestern University Stands
Earnings vs. debt across all entrepreneurial and small business operations bachelors's programs nationally
Compare to Similar Programs in Illinois
Entrepreneurial and Small Business Operations bachelors's programs at peer institutions in Illinois (15 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $65,997 | $45,265* | — | $25,396* | — | |
| $51,716 | $45,869* | — | —* | — | |
| National Median | — | $45,265* | — | $24,125* | 0.53 |
Career Paths
Occupations commonly associated with entrepreneurial and small business operations graduates
Chief Executives
Chief Sustainability Officers
General and Operations Managers
Business Teachers, Postsecondary
Personal Service Managers, All Other
Fitness and Wellness Coordinators
Spa Managers
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
Loss Prevention Managers
Wind Energy Operations Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Northwestern University, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 67 similar programs. Actual outcomes may vary.