Analysis
Indiana business programs are notoriously difficult to compare because most schools don't have enough graduates in individual programs to report public data. What we can piece together from national peer programs suggests Purdue Northwest's business bachelor's produces first-year earnings around $50,740—right at the national median for business degrees—with estimated debt of $24,621. That debt-to-earnings ratio of 0.49 means graduates would owe roughly half their first-year salary, a manageable starting point.
The four-year earnings figure of $51,977 raises questions about wage growth in this program's typical career paths. Similar programs nationwide often see more substantial salary increases by year four, so the modest jump here suggests graduates may be entering roles with flatter progression curves or staying in the Hammond-Gary metro area where business salaries lag Indianapolis or Chicago. The wider institutional context—71% admission rate, below-average SAT scores—indicates this serves a different student population than Indiana's flagship business schools.
For families deciding whether this investment makes sense, the core question is career trajectory. If your student has specific plans for roles in management or marketing that require a four-year degree, the debt load won't be crushing. But if they're undecided about their business concentration or considering alternatives like starting at a community college, remember these figures come from similar programs elsewhere, not from tracking actual Purdue Northwest graduates through their careers.
Where Purdue University Northwest Stands
Earnings vs. debt across all business, management, marketing, bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Purdue University Northwest | — | $51,977 | — |
| Elon University | $60,719 | $92,616 | +53% |
| Worcester Polytechnic Institute | $72,850 | $89,485 | +23% |
| Bentley University | $70,365 | $89,440 | +27% |
| New York University | $41,421 | $78,522 | +90% |
Compare to Similar Programs Nationally
Business, Management, Marketing, bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $8,419 | $50,740* | $51,977 | $24,621* | — | |
| $13,120 | $82,115* | — | $29,062* | 0.35 | |
| $16,450 | $80,842* | — | $15,697* | 0.19 | |
| $41,010 | $73,382* | $78,432 | $27,000* | 0.37 | |
| $59,070 | $72,850* | $89,485 | $26,500* | 0.36 | |
| $58,150 | $70,365* | $89,440 | $26,000* | 0.37 | |
| National Median | — | $50,740* | — | $26,000* | 0.51 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Purdue University Northwest, approximately 28% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 31 similar programs. Actual outcomes may vary.