Analysis
This program ranks in the bottom 5% nationally for Communication and Media Studies earnings—a significant red flag that demands close scrutiny. While graduates do see earnings climb 35% to $34,462 by year four, that starting salary of $25,541 means years of financial vulnerability right when loan payments begin. The $28,000 debt load actually exceeds typical borrowing for this field, creating a particularly tight squeeze in those crucial early years.
The state comparison reveals just how dramatic this gap is: Purdue's main campus graduates earn $41,409 in this same field, nearly $17,000 more at the four-year mark. Even regional campuses like Purdue Fort Wayne and IU South Bend show substantially stronger outcomes. At 25th percentile among Indiana programs, this campus sits well below the state's $34,213 median, meaning three-quarters of Communication majors at other Indiana schools are doing better financially.
For families weighing this investment, the math is tough. That 1.10 debt-to-earnings ratio means borrowing more than a full year's starting salary, and the low earnings suggest limited leverage in the entry-level job market. If your child is set on Communications, the data strongly suggests looking at other Indiana options—even other Purdue campuses—where the same field yields markedly better returns.
Where Purdue University Northwest Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Purdue University Northwest graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Purdue University Northwest | $25,541 | $34,462 | +35% |
| Saint Mary's College | $32,322 | $57,637 | +78% |
| DePauw University | $43,141 | $56,425 | +31% |
| Indiana University-Bloomington | $36,700 | $54,539 | +49% |
| Valparaiso University | $35,164 | $52,086 | +48% |
Compare to Similar Programs in Indiana
Communication and Media Studies bachelors's programs at peer institutions in Indiana (39 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $8,419 | $25,541 | $34,462 | $28,000 | 1.10 | |
| $57,070 | $43,141 | $56,425 | $27,000 | 0.63 | |
| $9,992 | $41,409 | $45,861 | $18,500 | 0.45 | |
| $10,449 | $39,775 | $43,963 | $20,500 | 0.52 | |
| $9,254 | $39,712 | $41,909 | $25,289 | 0.64 | |
| $8,179 | $38,094 | $39,176 | $26,000 | 0.68 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Purdue University Northwest, approximately 28% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 76 graduates with reported earnings and 81 graduates with debt data. Small samples may not be representative.