Est. Earnings (1yr)
$39,794
Est. from national median (183 programs)
Est. Median Debt
$25,832
Est. from national median (79 programs)

Analysis

Can a communications degree justify over $25,000 in debt when first-year earnings hover just under $40,000? Based on comparable programs nationally, Sacred Heart's Public Relations and Applied Communication bachelor's program appears to track closely with typical outcomes—the estimated $39,794 starting salary mirrors the national median almost exactly, while projected debt of $25,832 sits slightly above it. That 0.65 debt-to-earnings ratio isn't alarming, but it's not impressive either, especially in Connecticut where the median debt for similar programs runs about $3,000 lower.

The competitive landscape tells a revealing story. Quinnipiac's graduates in this field reportedly earn around $43,500—nearly $4,000 more annually—while Central Connecticut State sits below Sacred Heart's estimate at $35,400. This positions the program squarely in the middle, neither a standout value nor a particularly risky bet. The question becomes whether Sacred Heart's private school environment and networks justify that debt load when peer programs produce similar earnings.

For a family considering this investment, the math suggests manageable but not trivial loan payments—roughly $300 monthly for ten years against an entry salary of about $3,300 per month before taxes. It's workable if your child enters the field prepared to hustle for better-paying positions, but there's little cushion for career exploration or geographic flexibility in those early years. Given the estimation uncertainty, requesting actual placement data from Sacred Heart's career services would be a reasonable ask before committing.

Where Sacred Heart University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Compare to Similar Programs in Connecticut

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Connecticut (4 total in state)

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SchoolIn-State TuitionEarnings (1yr)*Earnings (4yr)Median Debt*Debt/Earnings
Sacred Heart UniversityFairfield$48,460$39,794*—$25,832*—
Quinnipiac UniversityHamden$53,090$43,591*$61,306$23,250*0.53
Central Connecticut State UniversityNew Britain$12,460$35,444*—$22,625*0.64
National Median—$39,794*—$24,625*0.62
* Estimated from similar programs

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Sacred Heart University, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.