Public Relations, Advertising, and Applied Communication at Sacred Heart University
Bachelor's Degree
sacredheart.eduAnalysis
Can a communications degree justify over $25,000 in debt when first-year earnings hover just under $40,000? Based on comparable programs nationally, Sacred Heart's Public Relations and Applied Communication bachelor's program appears to track closely with typical outcomes—the estimated $39,794 starting salary mirrors the national median almost exactly, while projected debt of $25,832 sits slightly above it. That 0.65 debt-to-earnings ratio isn't alarming, but it's not impressive either, especially in Connecticut where the median debt for similar programs runs about $3,000 lower.
The competitive landscape tells a revealing story. Quinnipiac's graduates in this field reportedly earn around $43,500—nearly $4,000 more annually—while Central Connecticut State sits below Sacred Heart's estimate at $35,400. This positions the program squarely in the middle, neither a standout value nor a particularly risky bet. The question becomes whether Sacred Heart's private school environment and networks justify that debt load when peer programs produce similar earnings.
For a family considering this investment, the math suggests manageable but not trivial loan payments—roughly $300 monthly for ten years against an entry salary of about $3,300 per month before taxes. It's workable if your child enters the field prepared to hustle for better-paying positions, but there's little cushion for career exploration or geographic flexibility in those early years. Given the estimation uncertainty, requesting actual placement data from Sacred Heart's career services would be a reasonable ask before committing.
Where Sacred Heart University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Connecticut
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Connecticut (4 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $48,460 | $39,794* | — | $25,832* | — | |
| $53,090 | $43,591* | $61,306 | $23,250* | 0.53 | |
| $12,460 | $35,444* | — | $22,625* | 0.64 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Sacred Heart University, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.