Analysis
Buffalo State's communication and journalism program starts slow but tells a more interesting story than the first-year numbers suggest. With just $30,049 in initial earnings, graduates earn less than most peers—landing in the 27th percentile nationally and 40th percentile among New York programs. But by year four, earnings jump 53% to $46,026, showing meaningful career progression that many communication programs struggle to deliver.
The debt picture is reasonable at $23,405, creating a 0.78 debt-to-earnings ratio that most graduates should be able to manage, even with that modest starting salary. More than half of students here receive Pell grants, suggesting the program serves economically diverse students who may be getting their first foothold in media careers. The moderate sample size means these outcomes are based on real data, not a handful of outliers.
The central question is whether your family can weather that rough first year or two. If your student needs immediate earning power after graduation—perhaps to cover living expenses in expensive metro areas—that $30,000 starting point will be tight. But if they can live affordably (easier in Buffalo than NYC) while building experience, the trajectory is solid. Among New York's limited options for this major, Buffalo State sits in the middle of the pack with debt levels that won't derail the climb.
Where SUNY Buffalo State University Stands
Earnings vs. debt across all communication, journalism, bachelors's programs nationally
Earnings Distribution
How SUNY Buffalo State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| SUNY Buffalo State University | $30,049 | $46,026 | +53% |
| Farmingdale State College | $33,836 | $58,299 | +72% |
| University of Minnesota-Twin Cities | $43,969 | $57,825 | +32% |
| West Virginia University | $38,660 | $52,103 | +35% |
| California Lutheran University | $34,432 | $50,014 | +45% |
Compare to Similar Programs in New York
Communication, Journalism, bachelors's programs at peer institutions in New York (7 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $8,486 | $30,049 | $46,026 | $23,405 | 0.78 | |
| $8,576 | $33,836 | $58,299 | $16,870 | 0.50 | |
| National Median | — | $34,134 | — | $23,405 | 0.69 |
Career Paths
Occupations commonly associated with communication, journalism, graduates
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At SUNY Buffalo State University, approximately 53% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.