Marketing at Taylor University

Taylor University's marketing program produces graduates earning around $50,000 shortly after graduation—stronger than both national and state medians, though the small sample size (under 30 graduates) means individual outcomes could vary significantly. More concerning is what happens afterward: earnings barely budge over the next four years, growing just 2% while peers at other institutions typically see steeper income growth. Among Indiana's 27 marketing programs, this one lands near the 60th percentile, trailing state leaders like Notre Dame and Purdue by $7,000-$14,000 annually.

The debt picture is the bright spot here. At roughly $20,000, graduates owe about $5,000 less than typical Indiana marketing majors and $4,000 less than the national average. That translates to a manageable 0.40 debt-to-earnings ratio—meaning total debt equals just 40% of first-year salary. For comparison, many programs saddle students with debt equal to or exceeding their entire first-year income.

For families prioritizing faith-based education at a mid-sized private college, this program delivers respectable early earnings with modest debt. But the flat earnings trajectory suggests graduates may need to be particularly proactive about career advancement, since the degree itself doesn't appear to unlock substantial income growth in those crucial early career years. The program works if you value Taylor's broader environment, but purely as a marketing credential, stronger options exist in-state.