Analysis
Towson University's Communication and Media Studies program punches well above its weight class. With first-year earnings of $42,657β22% higher than the national median and 16% above Maryland's averageβit delivers outcomes that rival University of Maryland-College Park while charging considerably less. Students graduate with $20,309 in debt, about $5,000 below both state and national medians, creating a debt-to-earnings ratio of 0.48 that should satisfy even the most budget-conscious parent.
The earnings trajectory here matters: graduates see 32% salary growth by year four, reaching $56,404. While the program ranks in Maryland's 60th percentile (solid, not spectacular), its combination of lower debt and strong starting salaries creates real value. The 90th percentile national ranking tells you this isn't just competitive within Marylandβit's competing with top communications programs nationwide. For an institution with an 83% admission rate, these outcomes suggest the program does something right in preparing students for the job market.
For families concerned about communications degrees yielding practical results, Towson offers compelling evidence. Your child gets outcomes comparable to flagship programs while building less debt, backed by data from over 100 graduates. If you're paying in-state tuition, this becomes an even clearer win.
Where Towson University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Towson University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Towson University | $42,657 | $56,404 | +32% |
| University of Maryland-College Park | $43,696 | $63,691 | +46% |
| Loyola University Maryland | $42,640 | $62,264 | +46% |
| University of Maryland Global Campus | $53,513 | $56,684 | +6% |
| McDaniel College | $32,402 | $51,022 | +57% |
Compare to Similar Programs in Maryland
Communication and Media Studies bachelors's programs at peer institutions in Maryland (16 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $11,306 | $42,657 | $56,404 | $20,309 | 0.48 | |
| $7,992 | $53,513 | $56,684 | $27,971 | 0.52 | |
| $11,505 | $43,696 | $63,691 | $20,000 | 0.46 | |
| $55,480 | $42,640 | $62,264 | $27,000 | 0.63 | |
| $47,240 | $39,055 | $50,789 | $26,312 | 0.67 | |
| $10,638 | $34,704 | $49,368 | $22,250 | 0.64 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Towson University, approximately 33% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 318 graduates with reported earnings and 325 graduates with debt data. Small samples may not be representative.