Median Earnings (1yr)
$27,754
14th percentile
25th percentile in Kentucky
Median Debt
$19,331
23% below national median

Analysis

With nearly half its students receiving Pell grants, University of the Cumberlands serves a population where every dollar counts—which makes the $27,754 first-year salary particularly concerning. That's $7,000 below both the Kentucky median and national average for communication graduates, placing this program in the bottom quarter statewide. When nearby Eastern Kentucky University's communication graduates earn $40,429 and University of Kentucky's earn $39,311, the gap becomes harder to justify, even accounting for the small sample size that comes with fewer than 30 graduates.

The lower debt load ($19,331 versus $25,000 nationally) provides some cushion, but it doesn't offset the earnings disadvantage. That 0.70 debt-to-earnings ratio means graduates carry debt equal to 70% of their first year's salary—manageable on paper, but tight when you're earning under $28,000. For context, the stronger Kentucky programs deliver both higher earnings AND comparable or lower debt burdens.

The small sample size means these numbers could shift year to year, but the pattern is worth noting: this program ranks in the 14th percentile nationally for earnings despite serving a student population that often depends on immediate post-graduation income. If your child is set on communication studies in Kentucky, the data suggests looking at larger public universities where graduate outcomes are both stronger and more predictable.

Where University of the Cumberlands Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How University of the Cumberlands graduates compare to all programs nationally

Compare to Similar Programs in Kentucky

Communication and Media Studies bachelors's programs at peer institutions in Kentucky (22 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of the CumberlandsWilliamsburg$9,875$27,754$19,3310.70
Eastern Kentucky UniversityRichmond$10,130$40,429$43,102$25,0000.62
University of KentuckyLexington$13,212$39,311$46,390$23,8750.61
Northern Kentucky UniversityHighland Heights$10,896$38,637$44,868$25,0000.65
University of LouisvilleLouisville$12,828$38,219$45,739$23,3750.61
Georgetown CollegeGeorgetown$42,010$35,442$41,922$26,7500.75
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of the Cumberlands, approximately 48% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 20 graduates with reported earnings and 24 graduates with debt data. Small samples may not be representative.