Analysis
UW-La Crosse's sociology program starts graduates below both the Wisconsin median ($36,000) and the national average, landing in just the 40th percentile among Wisconsin sociology programs. That's behind peer UW System schools like Stevens Point, Milwaukee, and Whitewater—all of which start graduates $3,000-$4,000 higher. However, there's a compelling second act: earnings jump 33% to $44,600 by year four, suggesting graduates find their footing after an initially slow launch.
The debt picture offers some reassurance. At $25,000, borrowing sits right at state and national medians, creating a manageable debt-to-earnings ratio of 0.75 even in that modest first year. Given the program's accessible 73% admission rate, students aren't paying selective-school premiums while ending up with below-average starting salaries. The strong four-year earnings suggest the initial gap closes over time, though why UW-La Crosse sociology majors start behind their in-state peers remains unclear—it could reflect geographic salary differences or the types of first jobs graduates take.
For families prioritizing a sociology degree from a regional public university, this program offers reasonable debt and solid earnings trajectory. Just know your graduate will likely earn less initially than they would at other Wisconsin public schools, making that first year or two financially tighter before the catch-up begins.
Where University of Wisconsin-La Crosse Stands
Earnings vs. debt across all sociology bachelors's programs nationally
Earnings Distribution
How University of Wisconsin-La Crosse graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Wisconsin-La Crosse | $33,529 | $44,586 | +33% |
| University of Wisconsin-Madison | $35,889 | $52,892 | +47% |
| Saint Norbert College | $35,981 | $45,831 | +27% |
| University of Wisconsin-Stevens Point | $37,888 | $43,997 | +16% |
| University of Wisconsin-Milwaukee | $36,452 | $43,554 | +19% |
Compare to Similar Programs in Wisconsin
Sociology bachelors's programs at peer institutions in Wisconsin (21 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $9,651 | $33,529 | $44,586 | $25,000 | 0.75 | |
| $8,834 | $37,888 | $43,997 | $25,968 | 0.69 | |
| $10,020 | $36,452 | $43,554 | $26,000 | 0.71 | |
| $8,250 | $36,411 | $43,215 | $26,250 | 0.72 | |
| $58,554 | $36,222 | — | $27,000 | 0.75 | |
| $44,432 | $35,981 | $45,831 | $26,000 | 0.72 | |
| National Median | — | $34,102 | — | $25,000 | 0.73 |
Career Paths
Occupations commonly associated with sociology graduates
Sociologists
Sociology Teachers, Postsecondary
Social Sciences Teachers, Postsecondary, All Other
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
Loss Prevention Managers
Wind Energy Operations Managers
Wind Energy Development Managers
Brownfield Redevelopment Specialists and Site Managers
Social Science Research Assistants
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-La Crosse, approximately 14% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 65 graduates with reported earnings and 78 graduates with debt data. Small samples may not be representative.