Entrepreneurial and Small Business Operations at University of Wisconsin-Madison
Undergraduate Certificate or Diploma
wisc.eduAnalysis
A debt-to-earnings ratio of 0.45 suggests manageable borrowing for a short-term credential, but there's significant uncertainty here. Based on peer programs nationally, graduates with this undergraduate certificate typically earn around $41,685 in their first year—modest for any credential from a selective institution like UW-Madison. With an estimated $18,788 in debt, students would face monthly payments of roughly $200 over ten years, consuming about 6% of gross income. That's workable, but only if these estimates hold true for Madison's specific program.
The challenge is understanding what this certificate actually delivers. UW-Milwaukee's similar program—the only Wisconsin school with reported data—shows first-year earnings of $42,545, closely aligned with these estimates. However, entrepreneurial programs can serve vastly different purposes: some students use them to launch businesses (where first-year earnings data becomes meaningless), others to supplement existing jobs, and still others as stepping stones toward fuller degrees. Without knowing how Madison structures this certificate or where their graduates actually land, it's hard to assess whether $18,788 in debt makes sense.
For parents funding this credential, the key question is purpose. If your child plans to complete a bachelor's degree afterward, this debt becomes part of a larger picture. If they're using it to enhance existing work or pivot careers, the ~$42,000 earnings estimate provides a baseline for evaluating affordability. But if they're planning to start a business immediately, traditional debt-to-earnings metrics won't capture the real risk or reward.
Where University of Wisconsin-Madison Stands
Earnings vs. debt across all entrepreneurial and small business operations certificate's programs nationally
Compare to Similar Programs in Wisconsin
Entrepreneurial and Small Business Operations certificate's programs at peer institutions in Wisconsin (14 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $11,205 | $41,685* | — | $18,788* | — | |
| $10,020 | $42,545* | — | $23,397* | 0.55 | |
| National Median | — | $41,684* | — | $18,788* | 0.45 |
Career Paths
Occupations commonly associated with entrepreneurial and small business operations graduates
Chief Executives
Chief Sustainability Officers
General and Operations Managers
Business Teachers, Postsecondary
Personal Service Managers, All Other
Fitness and Wellness Coordinators
Spa Managers
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
Loss Prevention Managers
Wind Energy Operations Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Madison, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 8 similar programs. Actual outcomes may vary.