Analysis
UW-Madison's Geography and Cartography program outperforms most alternatives in Wisconsin and nationally, with first-year earnings of $42,997 placing graduates in the 77th percentile nationwide and above every other geography program in the state except UW-Eau Claire. The manageable debt load of $20,250—notably lower than both the state and national medians—translates to a debt-to-earnings ratio of 0.47, meaning graduates can realistically pay off loans in under two years of focused payments. This combination of above-average earnings and below-average debt creates a favorable financial picture for a liberal arts field.
The 16% earnings growth over four years suggests decent career progression, though the moderate sample size means individual outcomes may vary more than with larger programs. Geography graduates from Madison's selective program (43% admission rate, 1402 SAT) appear to leverage the university's research reputation effectively. At $49,762 four years out, these graduates are earning substantially more than typical Wisconsin geography majors while carrying less debt.
For students genuinely interested in geography or GIS work, this program delivers stronger financial outcomes than most peers. The field isn't high-paying compared to STEM disciplines, but Madison's version positions graduates in the upper tier of geography careers with minimal financial burden.
Where University of Wisconsin-Madison Stands
Earnings vs. debt across all geography and cartography bachelors's programs nationally
Earnings Distribution
How University of Wisconsin-Madison graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Wisconsin-Madison | $42,997 | $49,762 | +16% |
| University of Wisconsin-Whitewater | $37,521 | $56,297 | +50% |
| University of Wisconsin-Eau Claire | $40,048 | $45,938 | +15% |
| University of Wisconsin-La Crosse | $37,537 | $45,633 | +22% |
| University of Wisconsin-Milwaukee | $32,052 | $39,104 | +22% |
Compare to Similar Programs in Wisconsin
Geography and Cartography bachelors's programs at peer institutions in Wisconsin (11 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $11,205 | $42,997 | $49,762 | $20,250 | 0.47 | |
| $9,277 | $40,048 | $45,938 | $21,212 | 0.53 | |
| $9,651 | $37,537 | $45,633 | $23,850 | 0.64 | |
| $8,250 | $37,521 | $56,297 | $23,983 | 0.64 | |
| $10,020 | $32,052 | $39,104 | $27,000 | 0.84 | |
| National Median | — | $38,726 | — | $22,657 | 0.59 |
Career Paths
Occupations commonly associated with geography and cartography graduates
Geographers
Geography Teachers, Postsecondary
Cartographers and Photogrammetrists
Surveying and Mapping Technicians
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
Wind Energy Operations Managers
Wind Energy Development Managers
Brownfield Redevelopment Specialists and Site Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Madison, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 35 graduates with reported earnings and 36 graduates with debt data. Small samples may not be representative.