Analysis
Wake Forest's Communication and Media Studies program outperforms 80% of similar programs in North Carolina, delivering starting salaries nearly $10,000 above the state median and $7,000 above the national average. That early advantage grows substantially: graduates see 43% earnings growth by year four, reaching over $60,000βa trajectory that suggests the program opens doors to career advancement, not just entry-level positions. Among the state's top programs, Wake Forest trails only Elon and UNC-Chapel Hill, but it comes with notably lower debt than the typical North Carolina communications graduate ($22,250 vs. $25,062).
The debt-to-earnings ratio of 0.53 means graduates owe roughly half their first year's salaryβmanageable for a liberal arts degree that often requires strategic career navigation. The 22% admission rate and high SAT scores signal that Wake Forest's outcomes partly reflect student quality, but the earnings growth pattern suggests the institution's network and reputation provide real career leverage. For families comfortable with the full cost of attendance at a selective private university, these results validate that investment better than most communications programs deliver.
The moderate sample size means individual graduate outcomes vary, but the pattern is clear: this program consistently produces results in the top tier of North Carolina schools, with particularly strong momentum in the critical early career years.
Where Wake Forest University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Wake Forest University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Wake Forest University | $42,055 | $60,234 | +43% |
| Elon University | $48,637 | $60,125 | +24% |
| University of North Carolina at Chapel Hill | $43,348 | $59,487 | +37% |
| East Carolina University | $37,813 | $48,249 | +28% |
| University of North Carolina at Charlotte | $38,234 | $47,815 | +25% |
Compare to Similar Programs in North Carolina
Communication and Media Studies bachelors's programs at peer institutions in North Carolina (40 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $64,758 | $42,055 | $60,234 | $22,250 | 0.53 | |
| $44,536 | $48,637 | $60,125 | $23,250 | 0.48 | |
| $8,989 | $43,348 | $59,487 | $15,500 | 0.36 | |
| $8,895 | $39,889 | $47,004 | $22,324 | 0.56 | |
| $7,541 | $38,331 | $40,125 | $21,500 | 0.56 | |
| $7,214 | $38,234 | $47,815 | $24,050 | 0.63 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Wake Forest University, approximately 9% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 56 graduates with reported earnings and 62 graduates with debt data. Small samples may not be representative.