Median Earnings (1yr)
$33,955
44th percentile (40th in KY)
Median Debt
$23,500
6% below national median
Debt-to-Earnings
0.69
Manageable
Sample Size
31
Adequate data

Analysis

Western Kentucky's Communication and Media Studies program sits squarely in the middle of the pack—40th percentile among Kentucky programs and 44th percentile nationally—with first-year graduates earning about $34,000. That's roughly $7,000 less than what Eastern Kentucky or University of Kentucky graduates earn in the same field. For a highly accessible program (97% admission rate), the outcomes are modest but predictable: you get what the market typically pays for communication majors in Kentucky.

The debt picture is reasonable at $23,500, slightly below both state and national medians for this program, giving graduates a manageable debt-to-earnings ratio of 0.69. Earnings do grow 21% over four years to reach $41,000, which suggests some career progression. However, that still leaves graduates earning less than peers from Kentucky's top programs made in their first year out of school.

For families watching their budget, this program won't break the bank on debt, but it also won't deliver premium earnings. If your student is passionate about communications and wants to stay in Kentucky, they'll likely find similar outcomes at most state schools—though paying a bit more for UK or EKU might yield noticeably better starting salaries. The program works as an affordable path into the field, just not a particularly lucrative one.

Where Western Kentucky University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Western Kentucky UniversityOther communication and media studies programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How Western Kentucky University graduates compare to all programs nationally

Western Kentucky University graduates earn $34k, placing them in the 44th percentile of all communication and media studies bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Kentucky

Communication and Media Studies bachelors's programs at peer institutions in Kentucky (22 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Western Kentucky University$33,955$41,080$23,5000.69
Eastern Kentucky University$40,429$43,102$25,0000.62
University of Kentucky$39,311$46,390$23,8750.61
Northern Kentucky University$38,637$44,868$25,0000.65
University of Louisville$38,219$45,739$23,3750.61
Georgetown College$35,442$41,922$26,7500.75
National Median$34,959—$25,0000.72

Other Communication and Media Studies Programs in Kentucky

Compare tuition, earnings, and debt across Kentucky schools

SchoolIn-State TuitionEarnings (1yr)Debt
Eastern Kentucky University
Richmond
$10,130$40,429$25,000
University of Kentucky
Lexington
$13,212$39,311$23,875
Northern Kentucky University
Highland Heights
$10,896$38,637$25,000
University of Louisville
Louisville
$12,828$38,219$23,375
Georgetown College
Georgetown
$42,010$35,442$26,750

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Western Kentucky University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 31 graduates with reported earnings and 33 graduates with debt data. Small samples may not be representative.