Median Earnings (1yr)
$43,740
95th percentile (80th in TX)
Median Debt
$23,860
5% below national median
Debt-to-Earnings
0.55
Manageable
Sample Size
134
Adequate data

Analysis

Baylor's Communication and Media Studies program delivers something rare: graduates who significantly out-earn their peers without taking on excessive debt. First-year earnings of $43,740 sit well above both the Texas median ($33,906) and national median ($34,959), placing graduates in the 95th percentile nationally. That's a $10,000 advantage right out of the gate—and the gap widens from there, with earnings climbing 22% by year four.

The debt picture reinforces the value proposition. At $23,860, graduates carry slightly less than both state and national medians, yielding a comfortable 0.55 debt-to-earnings ratio. This means students finish with manageable debt while earning substantially more than peers from most Texas programs. Among the state's 64 communication programs, Baylor ranks in the 80th percentile—trailing only UT Austin and a few specialized institutions, while matching or exceeding flagship programs like Texas A&M.

For parents weighing a private university price tag, this data suggests Baylor's program delivers measurable returns. The combination of strong initial placement, solid earnings growth, and reasonable debt levels makes this a defensible investment, particularly for students serious about leveraging the university's network and reputation in Texas media markets.

Where Baylor University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Baylor UniversityOther communication and media studies programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How Baylor University graduates compare to all programs nationally

Baylor University graduates earn $44k, placing them in the 95th percentile of all communication and media studies bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Texas

Communication and Media Studies bachelors's programs at peer institutions in Texas (64 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Baylor University$43,740$53,270$23,8600.55
University of Phoenix-Texas$47,919$49,715$45,0000.94
DeVry University-Texas$47,622$47,238$56,8581.19
The University of Texas Permian Basin$46,203$45,950$22,8520.49
The University of Texas at Austin$43,848—$20,5000.47
Texas A&M University-College Station$43,295$54,656$17,7820.41
National Median$34,959—$25,0000.72

Other Communication and Media Studies Programs in Texas

Compare tuition, earnings, and debt across Texas schools

SchoolIn-State TuitionEarnings (1yr)Debt
University of Phoenix-Texas
Dallas
—$47,919$45,000
DeVry University-Texas
Irving
$17,488$47,622$56,858
The University of Texas Permian Basin
Odessa
$10,904$46,203$22,852
The University of Texas at Austin
Austin
$11,678$43,848$20,500
Texas A&M University-College Station
College Station
$13,099$43,295$17,782

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Baylor University, approximately 13% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 134 graduates with reported earnings and 138 graduates with debt data. Small samples may not be representative.