Median Earnings (1yr)
$26,026
10th percentile (25th in CA)
Median Debt
$26,869
11% above national median
Debt-to-Earnings
1.03
Elevated
Sample Size
18
Limited data

Analysis

California Baptist University's journalism program sits near the bottom of performance benchmarks, ranking in just the 10th percentile nationally and 25th percentile among California schools. Graduates earn $26,026 in their first year—about $5,700 less than the California median and $8,500 below the national average. While debt levels appear manageable at $26,869, that figure equals more than a full year's starting salary, creating immediate financial pressure for graduates entering notoriously underpaid entry-level media positions.

The earnings trajectory shows modest improvement, reaching $30,239 by year four, but this still falls well short of what graduates from USC ($44,651), Cal Poly SLO ($48,637), or even nearby Biola ($41,997) are earning. For context, these starting salaries place graduates below California's poverty line for a family of three, making it difficult to service student loans while covering basic living expenses in the expensive Riverside-Los Angeles media market.

The critical caveat: this data reflects fewer than 30 graduates, so individual outcomes may vary more than usual. Still, for a program costing similar debt to better-performing alternatives, families should carefully weigh whether CBU's specific faith-based environment and smaller class sizes justify the significant earnings gap. If your child is drawn to journalism, exploring California's stronger-performing programs—particularly Cal Poly's public tuition advantage—deserves serious consideration before committing here.

Where California Baptist University Stands

Earnings vs. debt across all journalism bachelors's programs nationally

California Baptist UniversityOther journalism programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How California Baptist University graduates compare to all programs nationally

California Baptist University graduates earn $26k, placing them in the 10th percentile of all journalism bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in California

Journalism bachelors's programs at peer institutions in California (26 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
California Baptist University$26,026$30,239$26,8691.03
California Polytechnic State University-San Luis Obispo$48,637$54,626$19,3330.40
University of Southern California$44,651$59,071$16,2500.36
Pepperdine University$42,536$45,717——
Biola University$41,997$40,172$27,0000.64
Chapman University$41,645$60,210$22,5000.54
National Median$34,515—$24,2500.70

Other Journalism Programs in California

Compare tuition, earnings, and debt across California schools

SchoolIn-State TuitionEarnings (1yr)Debt
California Polytechnic State University-San Luis Obispo
San Luis Obispo
$11,075$48,637$19,333
University of Southern California
Los Angeles
$68,237$44,651$16,250
Pepperdine University
Malibu
$66,742$42,536—
Biola University
La Mirada
$46,704$41,997$27,000
Chapman University
Orange
$62,784$41,645$22,500

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At California Baptist University, approximately 41% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.