Analysis
Based on comparable journalism programs in Kentucky, first-year earnings around $35,050 would place graduates near the state median for this field. That estimated figure aligns closely with the national benchmark of $34,515, suggesting Kentucky's journalism market doesn't offer a significant geographic advantage. The estimated $25,000 debt load—derived from similar private institutions nationally—produces a manageable debt-to-earnings ratio of 0.71, meaning graduates would owe roughly 71% of their first-year salary.
The challenge here is less about the numbers and more about what they don't reveal. With only three journalism programs in Kentucky reporting earnings data to the DOE, and this program's outcomes suppressed due to small graduate counts, you're making a decision with limited visibility into how Campbellsville's specific graduates fare. The school's 98% admission rate and relatively low Pell enrollment (22%) paint a picture of a small, selective-access institution, but without actual graduate outcomes, it's unclear whether the program delivers the industry connections and portfolio development that matter enormously in journalism.
If your student is choosing Campbellsville for reasons beyond the journalism program itself—location, community, or other factors—the estimated financial picture isn't alarming. But if journalism outcomes are the priority, programs at University of Kentucky or Western Kentucky University offer both reported data and evidence of graduates entering the field at similar or better salary levels, giving you more concrete information to evaluate.
Where Campbellsville University Stands
Earnings vs. debt across all journalism bachelors's programs nationally
Compare to Similar Programs in Kentucky
Journalism bachelors's programs at peer institutions in Kentucky (9 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $26,990 | $35,050* | — | $25,000* | — | |
| $13,212 | $36,926* | $38,624 | $26,000* | 0.70 | |
| $11,436 | $35,050* | $40,336 | $25,500* | 0.73 | |
| $10,896 | $29,647* | $40,037 | $26,122* | 0.88 | |
| National Median | — | $34,515* | — | $24,250* | 0.70 |
Career Paths
Occupations commonly associated with journalism graduates
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Film and Video Editors
News Analysts, Reporters, and Journalists
Photographers
Broadcast Announcers and Radio Disc Jockeys
Proofreaders and Copy Markers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Campbellsville University, approximately 22% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 3 similar programs in KY. Actual outcomes may vary.