Analysis
Dallas Baptist University's radio and television program outperforms most competitors nationally but lands in the middle of Texas's pack—a state where this degree tends to pay better than average. First-year earnings of $33,619 exceed the national median by over $3,500, but among the 25 Texas schools offering this program, DBU ranks around the 60th percentile. For context, students at UT-Arlington and Texas A&M start nearly $10,000 higher, though they also likely face steeper competition for admission.
The 39% earnings growth to $46,798 by year four is genuinely encouraging in a field where many graduates plateau quickly. Graduates manage debt of $21,500—about $3,000 below the national median for this program—which creates a reasonable debt-to-earnings ratio of 0.64. However, the small sample size (under 30 graduates tracked) means a few outliers could skew these figures considerably. A cohort of five unusually successful graduates could make the numbers look rosier than the typical experience.
For parents weighing this option: if your student values DBU's faith-based environment and can graduate near the median debt level shown here, the program appears viable. But given the university's 91% acceptance rate and the availability of higher-earning programs at other Texas schools with similar accessibility, this shouldn't be your only application. The financials work, but they don't argue strongly against exploring UT-Arlington or even looking at Texas State and other options in the $35-40K range.
Where Dallas Baptist University Stands
Earnings vs. debt across all radio, television, and digital communication bachelors's programs nationally
Earnings Distribution
How Dallas Baptist University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Dallas Baptist University | $33,619 | $46,798 | +39% |
| Saint Edward's University | $36,708 | $54,624 | +49% |
| The University of Texas at Dallas | $34,676 | $53,684 | +55% |
| The University of Texas at Arlington | $43,038 | $47,632 | +11% |
| Baylor University | $27,554 | $46,487 | +69% |
Compare to Similar Programs in Texas
Radio, Television, and Digital Communication bachelors's programs at peer institutions in Texas (25 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $38,140 | $33,619 | $46,798 | $21,500 | 0.64 | |
| $11,728 | $43,038 | $47,632 | $21,302 | 0.49 | |
| $13,099 | $41,107 | — | $18,500 | 0.45 | |
| $57,220 | $38,678 | $46,447 | $22,500 | 0.58 | |
| $51,384 | $36,708 | $54,624 | $24,000 | 0.65 | |
| $14,564 | $34,676 | $53,684 | $24,341 | 0.70 | |
| National Median | — | $29,976 | — | $24,250 | 0.81 |
Career Paths
Occupations commonly associated with radio, television, and digital communication graduates
Web and Digital Interface Designers
Video Game Designers
Communications Teachers, Postsecondary
Producers and Directors
Media Programming Directors
Talent Directors
Media Technical Directors/Managers
Film and Video Editors
News Analysts, Reporters, and Journalists
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Dallas Baptist University, approximately 24% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.