Public Relations, Advertising, and Applied Communication at Florida Southern College
Bachelor's Degree
flsouthern.eduAnalysis
Florida Southern's communications program starts below average but shows impressive momentum: graduates earn $35,023 initially—about $4,000 less than the national median—but reach nearly $50,000 by year four. That 43% growth trajectory outpaces typical patterns in this field and suggests graduates are landing positions with real advancement potential, even if the entry points are modest.
The financial fundamentals are reasonable. With $25,955 in debt against first-year earnings, the debt-to-income ratio of 0.74 is manageable, and graduates carry slightly more debt than the Florida median but less than the national average. While the program ranks at just the 40th percentile among Florida communications programs—lagging behind UF, FSU, and UCF by $5,000-$15,000—it's worth noting that the state's top programs include major research universities with extensive alumni networks and larger metropolitan job markets.
For families evaluating this $26,000 investment, the key question is whether Florida Southern's smaller, personalized environment justifies starting several thousand below state peers. If your student thrives in close-knit settings and you value the college's career development support, the strong earnings growth suggests they can close the gap. But if maximizing early earning potential matters most, the state's public universities offer better immediate returns at lower debt levels.
Where Florida Southern College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Florida Southern College graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Florida Southern College | $35,023 | $49,986 | +43% |
| University of Miami | $43,917 | $61,959 | +41% |
| University of Florida | $42,099 | $58,636 | +39% |
| University of Florida-Online | $42,099 | $58,636 | +39% |
| The University of Tampa | $36,977 | $57,182 | +55% |
Compare to Similar Programs in Florida
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Florida (23 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $42,360 | $35,023 | $49,986 | $25,955 | 0.74 | |
| $59,926 | $43,917 | $61,959 | $18,000 | 0.41 | |
| $6,381 | $42,099 | $58,636 | $17,439 | 0.41 | |
| $3,876 | $42,099 | $58,636 | $17,439 | 0.41 | |
| $5,656 | $41,060 | $51,082 | $13,849 | 0.34 | |
| $6,368 | $37,388 | $44,367 | $18,750 | 0.50 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Florida Southern College, approximately 26% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 53 graduates with reported earnings and 62 graduates with debt data. Small samples may not be representative.