Public Relations, Advertising, and Applied Communication at Franklin University
Bachelor's Degree
Analysis
Franklin University's PR and advertising program stands out nationally but carries a significant cost burden. Graduates earn $46,518 in their first year—outperforming 91% of similar programs nationwide and exceeding the national median by $6,700. In Ohio, the picture is more nuanced: earnings land at the 60th percentile among 30 in-state options, trailing the top Miami University programs by about $4,000 but still ahead of the state median.
The challenge is debt. At $42,017, graduates leave with nearly double the national median for this field and substantially more than Ohio's typical $26,500. While the debt-to-earnings ratio of 0.90 is manageable—meaning debt equals less than a year's salary—this is a premium price for mid-tier Ohio outcomes. The modest 7% earnings growth to year four suggests steady but unspectacular career progression.
For families weighing this investment, Franklin delivers strong national results that justify higher debt better than most programs, but Ohio residents should carefully compare costs against public alternatives like Bowling Green, which produces similar earnings at likely lower expense. If Franklin's format (designed for working adults) fits your child's situation, the outcomes support the investment. Otherwise, this is a case where the sticker price matters.
Where Franklin University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Franklin University graduates compare to all programs nationally
Franklin University graduates earn $47k, placing them in the 91th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Ohio
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Ohio (30 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Franklin University | $46,518 | $49,680 | $42,017 | 0.90 |
| Miami University-Oxford | $50,700 | $65,121 | $25,000 | 0.49 |
| Miami University-Hamilton | $50,700 | $65,121 | $25,000 | 0.49 |
| Miami University-Middletown | $50,700 | $65,121 | $25,000 | 0.49 |
| Capital University | $45,235 | $46,188 | $27,000 | 0.60 |
| Bowling Green State University-Main Campus | $42,296 | $48,266 | $22,519 | 0.53 |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in Ohio
Compare tuition, earnings, and debt across Ohio schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Miami University-Oxford Oxford | $17,809 | $50,700 | $25,000 |
| Miami University-Hamilton Hamilton | $7,278 | $50,700 | $25,000 |
| Miami University-Middletown Middletown | $7,278 | $50,700 | $25,000 |
| Capital University Columbus | $41,788 | $45,235 | $27,000 |
| Bowling Green State University-Main Campus Bowling Green | $14,081 | $42,296 | $22,519 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Franklin University, approximately 33% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 33 graduates with reported earnings and 41 graduates with debt data. Small samples may not be representative.