Est. Earnings (1yr)
$36,216
Est. from WI median (10 programs)
Est. Median Debt
$27,000
Est. from WI median (4 programs)

Analysis

In Wisconsin's design field, this program sits in a middle zone that's hard to pin down precisely. Similar bachelor's programs across the state suggest first-year earnings around $36,000, with modest growth to roughly $38,000 by year four. That's nearly on par with national norms for design graduates but trails the state's stronger programs—UW-Madison's design grads earn $50,000, and even UW-Stout clears $40,000. The estimated $27,000 in debt aligns with typical borrowing for design programs and translates to a 0.75 debt-to-earnings ratio, which is manageable if those earnings projections hold.

The real question is whether Herzing's program delivers outcomes closer to the state average or falls below it—something the suppressed data can't tell us. With 67% of students receiving Pell grants, many families here are betting significant resources on a credential in a field where earnings often depend heavily on portfolio quality, geographic mobility, and specialization. The four-year earnings figure of $37,872 suggests minimal salary progression, which is concerning in creative fields where experience should translate to higher-paying work.

For families weighing this decision: the estimated numbers suggest an average outcome at best, but you're making that bet without seeing this specific program's track record. If your child is considering design, compare Herzing's portfolio requirements, industry connections, and alumni success against UW-Stout or other state programs where actual graduate outcomes are visible. The debt load is reasonable, but only if the earnings materialize.

Where Herzing University-Madison Stands

Earnings vs. debt across all design and applied arts bachelors's programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Herzing University-Madison$37,872
University of Wisconsin-Madison$49,780$51,862+4%
Milwaukee Institute of Art & Design$28,801$47,768+66%
University of Wisconsin-Stout$40,615$47,390+17%
Carthage College$35,511$42,358+19%

Compare to Similar Programs in Wisconsin

Design and Applied Arts bachelors's programs at peer institutions in Wisconsin (20 total in state)

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SchoolIn-State TuitionEarnings (1yr)*Earnings (4yr)Median Debt*Debt/Earnings
Herzing University-MadisonMadison$13,420$36,216*$37,872$27,000*
University of Wisconsin-MadisonMadison$11,205$49,780*$51,862$20,875*0.42
University of Wisconsin-Stevens PointStevens Point$8,834$41,243*$23,684*0.57
University of Wisconsin-StoutMenomonie$10,142$40,615*$47,390$27,000*0.66
Saint Norbert CollegeDe Pere$44,432$37,856*$27,000*0.71
University of Wisconsin-ParksideKenosha$7,855$36,920*$27,000*0.73
National Median$33,563*$26,880*0.80
* Estimated from similar programs

Career Paths

Occupations commonly associated with design and applied arts graduates

Art Directors

Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

$111,040/yrJobs growth:Bachelor's degree

Special Effects Artists and Animators

Create special effects or animations using film, video, computers, or other electronic tools and media for use in products, such as computer games, movies, music videos, and commercials.

$99,800/yrJobs growth:Bachelor's degree

Web and Digital Interface Designers

Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.

$95,380/yrJobs growth:Bachelor's degree

Video Game Designers

Design core features of video games. Specify innovative game and role-play mechanics, story lines, and character biographies. Create and maintain design documentation. Guide and collaborate with production staff to produce games as designed.

$95,380/yrJobs growth:Bachelor's degree

Architecture Teachers, Postsecondary

Teach courses in architecture and architectural design, such as architectural environmental design, interior architecture/design, and landscape architecture. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Art, Drama, and Music Teachers, Postsecondary

Teach courses in drama, music, and the arts including fine and applied art, such as painting and sculpture, or design and crafts. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Fashion Designers

Design clothing and accessories. Create original designs or adapt fashion trends.

$80,690/yrJobs growth:Bachelor's degree

Commercial and Industrial Designers

Design and develop manufactured products, such as cars, home appliances, and children's toys. Combine artistic talent with research on product use, marketing, and materials to create the most functional and appealing product design.

$79,450/yrJobs growth:Bachelor's degree

Set and Exhibit Designers

Design special exhibits and sets for film, video, television, and theater productions. May study scripts, confer with directors, and conduct research to determine appropriate architectural styles.

$66,280/yrJobs growth:Bachelor's degree

Interior Designers

Plan, design, and furnish the internal space of rooms or buildings. Design interior environments or create physical layouts that are practical, aesthetic, and conducive to the intended purposes. May specialize in a particular field, style, or phase of interior design.

$63,490/yrJobs growth:Bachelor's degree

Graphic Designers

Design or create graphics to meet specific commercial or promotional needs, such as packaging, displays, or logos. May use a variety of mediums to achieve artistic or decorative effects.

$61,300/yrJobs growth:Bachelor's degree

Artists and Related Workers, All Other

All artists and related workers not listed separately.

$56,260/yrJobs growth:
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Herzing University-Madison, approximately 67% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 10 similar programs in WI. Actual outcomes may vary.