Analysis
In Wisconsin's design field, this program sits in a middle zone that's hard to pin down precisely. Similar bachelor's programs across the state suggest first-year earnings around $36,000, with modest growth to roughly $38,000 by year four. That's nearly on par with national norms for design graduates but trails the state's stronger programs—UW-Madison's design grads earn $50,000, and even UW-Stout clears $40,000. The estimated $27,000 in debt aligns with typical borrowing for design programs and translates to a 0.75 debt-to-earnings ratio, which is manageable if those earnings projections hold.
The real question is whether Herzing's program delivers outcomes closer to the state average or falls below it—something the suppressed data can't tell us. With 67% of students receiving Pell grants, many families here are betting significant resources on a credential in a field where earnings often depend heavily on portfolio quality, geographic mobility, and specialization. The four-year earnings figure of $37,872 suggests minimal salary progression, which is concerning in creative fields where experience should translate to higher-paying work.
For families weighing this decision: the estimated numbers suggest an average outcome at best, but you're making that bet without seeing this specific program's track record. If your child is considering design, compare Herzing's portfolio requirements, industry connections, and alumni success against UW-Stout or other state programs where actual graduate outcomes are visible. The debt load is reasonable, but only if the earnings materialize.
Where Herzing University-Madison Stands
Earnings vs. debt across all design and applied arts bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Herzing University-Madison | — | $37,872 | — |
| University of Wisconsin-Madison | $49,780 | $51,862 | +4% |
| Milwaukee Institute of Art & Design | $28,801 | $47,768 | +66% |
| University of Wisconsin-Stout | $40,615 | $47,390 | +17% |
| Carthage College | $35,511 | $42,358 | +19% |
Compare to Similar Programs in Wisconsin
Design and Applied Arts bachelors's programs at peer institutions in Wisconsin (20 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $13,420 | $36,216* | $37,872 | $27,000* | — | |
| $11,205 | $49,780* | $51,862 | $20,875* | 0.42 | |
| $8,834 | $41,243* | — | $23,684* | 0.57 | |
| $10,142 | $40,615* | $47,390 | $27,000* | 0.66 | |
| $44,432 | $37,856* | — | $27,000* | 0.71 | |
| $7,855 | $36,920* | — | $27,000* | 0.73 | |
| National Median | — | $33,563* | — | $26,880* | 0.80 |
Career Paths
Occupations commonly associated with design and applied arts graduates
Art Directors
Special Effects Artists and Animators
Web and Digital Interface Designers
Video Game Designers
Architecture Teachers, Postsecondary
Art, Drama, and Music Teachers, Postsecondary
Fashion Designers
Commercial and Industrial Designers
Set and Exhibit Designers
Interior Designers
Graphic Designers
Artists and Related Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Herzing University-Madison, approximately 67% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 10 similar programs in WI. Actual outcomes may vary.