Communication and Media Studies at Johnson & Wales University-Charlotte
Bachelor's Degree
jwu.edu/campuses/charlotteAnalysis
A $28,000 starting salary against $25,000 in debt creates an immediate financial squeeze that's hard to justify, even for a communications degree. While this program sits at the 40th percentile among North Carolina communications programs—essentially middle-of-the-pack in-state—it falls to the 15th percentile nationally, meaning 85% of similar programs produce better earnings outcomes. The debt load itself isn't unusual for this field, but when paired with earnings $6,000 below even the NC state median, the numbers become problematic.
Context matters here: North Carolina offers significantly stronger alternatives at comparable or lower costs. NC State graduates earn $11,800 more their first year out, while Appalachian State grads make $10,000 more—both public universities with lower sticker prices for in-state students. Even accounting for Johnson & Wales' 52% Pell grant population, which often correlates with lower initial earnings, this gap is substantial.
For families considering this program, the math suggests looking elsewhere in North Carolina first. A debt-to-earnings ratio of 0.90 means your child would owe nearly a full year's salary before taxes—a difficult starting position for any career, but particularly challenging in communications fields where networking and unpaid internships often matter as much as that first paycheck.
Where Johnson & Wales University-Charlotte Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Johnson & Wales University-Charlotte graduates compare to all programs nationally
Compare to Similar Programs in North Carolina
Communication and Media Studies bachelors's programs at peer institutions in North Carolina (40 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $40,408 | $28,062 | — | $25,125 | 0.90 | |
| $44,536 | $48,637 | $60,125 | $23,250 | 0.48 | |
| $8,989 | $43,348 | $59,487 | $15,500 | 0.36 | |
| $64,758 | $42,055 | $60,234 | $22,250 | 0.53 | |
| $8,895 | $39,889 | $47,004 | $22,324 | 0.56 | |
| $7,541 | $38,331 | $40,125 | $21,500 | 0.56 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Johnson & Wales University-Charlotte, approximately 52% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 43 graduates with reported earnings and 45 graduates with debt data. Small samples may not be representative.