Analysis
Juniata's Communication and Media Studies program lands squarely in the middle of Pennsylvania's competitive media landscape—60th percentile statewide—but watch that first-year earning figure of $32,470. While this beats the state median slightly, it trails the national benchmark by about $2,500 and sits well below elite PA programs like Penn ($53,000) and Villanova ($52,000). The relatively modest $27,000 debt load (25th percentile nationally, meaning lower than most) helps cushion the blow, creating a debt-to-earnings ratio of 0.83 that's manageable compared to many liberal arts programs.
The encouraging sign here is the 31% earnings jump to $42,432 by year four—solid growth that suggests graduates find their footing after those challenging early years common in media careers. However, the small sample size (under 30 graduates) means these numbers could shift dramatically year to year, making this data less reliable than programs with hundreds of graduates tracked.
For families considering Juniata, this program represents a moderate financial commitment with moderate returns. The math works if your student is drawn to Juniata's small-college environment and personalized attention, but purely from an earnings standpoint, they're not getting a premium over state averages despite paying private college tuition. If media studies is the goal and cost matters, look hard at whether Juniata's specific opportunities justify the investment over Pennsylvania's larger programs.
Where Juniata College Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Juniata College graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Juniata College | $32,470 | $42,432 | +31% |
| University of Pennsylvania | $53,022 | $77,464 | +46% |
| Villanova University | $52,294 | $61,471 | +18% |
| Albright College | $31,704 | $56,257 | +77% |
| Muhlenberg College | $29,950 | $54,667 | +83% |
Compare to Similar Programs in Pennsylvania
Communication and Media Studies bachelors's programs at peer institutions in Pennsylvania (63 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $56,402 | $32,470 | $42,432 | $27,000 | 0.83 | |
| $66,104 | $53,022 | $77,464 | $15,637 | 0.29 | |
| $64,701 | $52,294 | $61,471 | $26,456 | 0.51 | |
| $40,640 | $45,021 | $45,306 | — | — | |
| $28,185 | $39,584 | — | $27,000 | 0.68 | |
| $51,340 | $38,024 | $52,915 | $26,990 | 0.71 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Juniata College, approximately 26% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.