Public Relations, Advertising, and Applied Communication at Kutztown University of Pennsylvania
Bachelor's Degree
kutztown.eduAnalysis
Pennsylvania's communications programs produce surprisingly consistent outcomes, with most hovering in the mid-to-upper $30,000s. Based on comparable programs across the state—from Temple to smaller schools like York College—first-year earnings around $36,600 appear standard for this field. That puts Kutztown's estimated performance right at the median, though notably below what Temple and Duquesne graduates achieve. The estimated debt load of $23,300 works in this program's favor, running about $3,000 lighter than the state median and suggesting relatively manageable financing.
The debt-to-earnings ratio of 0.64 means graduates would face roughly eight months' salary in loans—a reasonable burden if they're genuinely committed to PR or advertising careers. However, the field's modest starting salaries mean there's little room for career missteps or extended job searches. Pennsylvania's communications market appears competitive enough that the school you attend might matter: Temple graduates start nearly $5,000 ahead, which compounds over time.
For families weighing this investment, the key question is whether your child has a clear path into the field. The estimated figures suggest Kutztown won't saddle them with crushing debt, but the returns depend entirely on landing that first communications job quickly. Without actual data from Kutztown's specific graduates, consider visiting campus to ask about internship placements and employer connections—those relationships often determine who gets hired straight out of college in this competitive field.
Where Kutztown University of Pennsylvania Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Pennsylvania
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Pennsylvania (29 total in state)
Scroll to see more →
| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $11,230 | $36,632* | — | $23,342* | — | |
| $22,082 | $41,165* | $53,863 | $26,000* | 0.63 | |
| $47,146 | $39,651* | $49,016 | $26,000* | 0.66 | |
| $60,663 | $37,125* | — | $27,000* | 0.73 | |
| $57,400 | $36,632* | $48,622 | $27,000* | 0.74 | |
| $24,606 | $36,557* | $51,838 | $25,724* | 0.70 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Kutztown University of Pennsylvania, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 7 similar programs in PA. Actual outcomes may vary.