Median Earnings (1yr)
$32,402
35th percentile (40th in MD)
Median Debt
$25,000
At national median
Debt-to-Earnings
0.77
Manageable
Sample Size
31
Adequate data

Analysis

McDaniel's Communication and Media Studies program stumbles out of the gate but catches up impressively. That $32,402 first-year salary trails both the Maryland median ($36,880) and national average by roughly $2,500-4,500—putting graduates in the bottom 40% statewide. However, by year four, earnings jump 58% to $51,022, surpassing Maryland's top programs like Loyola and Mount St. Mary's and landing well ahead of the state median.

The $25,000 debt load is manageable, resulting in a 0.77 debt-to-earnings ratio that's reasonable even with the slow start. The real question is what drives that delayed earnings growth. It could reflect the program's career preparation approach, the types of industries graduates enter, or simply that Maryland communication careers reward experience more than credentials. Given McDaniel's 84% admission rate and substantial Pell grant population, the four-year outcome actually looks quite strong.

If your child can weather the initial earning years—perhaps through family support or careful budgeting—this program delivers solid mid-career prospects at a reasonable debt cost. Just understand they'll likely be earning less than peers from UMD or Towson initially, even if they eventually catch up.

Where McDaniel College Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

McDaniel CollegeOther communication and media studies programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How McDaniel College graduates compare to all programs nationally

McDaniel College graduates earn $32k, placing them in the 35th percentile of all communication and media studies bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Maryland

Communication and Media Studies bachelors's programs at peer institutions in Maryland (16 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
McDaniel College$32,402$51,022$25,0000.77
University of Maryland Global Campus$53,513$56,684$27,9710.52
University of Maryland-College Park$43,696$63,691$20,0000.46
Towson University$42,657$56,404$20,3090.48
Loyola University Maryland$42,640$62,264$27,0000.63
Mount St. Mary's University$39,055$50,789$26,3120.67
National Median$34,959—$25,0000.72

Other Communication and Media Studies Programs in Maryland

Compare tuition, earnings, and debt across Maryland schools

SchoolIn-State TuitionEarnings (1yr)Debt
University of Maryland Global Campus
Adelphi
$7,992$53,513$27,971
University of Maryland-College Park
College Park
$11,505$43,696$20,000
Towson University
Towson
$11,306$42,657$20,309
Loyola University Maryland
Baltimore
$55,480$42,640$27,000
Mount St. Mary's University
Emmitsburg
$47,240$39,055$26,312

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At McDaniel College, approximately 34% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 31 graduates with reported earnings and 36 graduates with debt data. Small samples may not be representative.