Public Relations, Advertising, and Applied Communication at Minnesota State University Moorhead
Bachelor's Degree
Analysis
Minnesota State University Moorhead's Public Relations program produces graduates who start earning slightly below what's typical for communications majors in Minnesota—landing at the 40th percentile statewide with first-year earnings of $39,198. However, the program's real strength emerges over time: earnings jump 26% by year four to $49,415, outpacing both the national and state growth patterns. At $22,312, the debt load sits right at Minnesota's median for this field and below the national average, creating a manageable debt-to-earnings ratio of 0.57—meaning graduates owe about seven months of their first-year salary.
The comparison to University of Northwestern-St Paul ($41,278 starting) shows this program trails Minnesota's top communications schools by about $2,000 annually. That gap matters less than it might seem, though, given the solid earnings trajectory and controlled debt. For a selective-admission regional university (53% acceptance rate), these outcomes are reasonable if unspectacular.
One significant caveat: this data comes from fewer than 30 graduates, so individual circumstances could swing these numbers considerably. If your child is considering this program, they should expect a modest start followed by steady income growth—a pattern that works fine for communications careers, where experience often matters more than starting salary. The debt won't be crushing, but they'll need patience as their career develops.
Where Minnesota State University Moorhead Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Minnesota State University Moorhead graduates compare to all programs nationally
Minnesota State University Moorhead graduates earn $39k, placing them in the 46th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Minnesota
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Minnesota (12 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Minnesota State University Moorhead | $39,198 | $49,415 | $22,312 | 0.57 |
| University of Northwestern-St Paul | $41,278 | $51,835 | — | — |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in Minnesota
Compare tuition, earnings, and debt across Minnesota schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| University of Northwestern-St Paul Saint Paul | $36,830 | $41,278 | — |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Minnesota State University Moorhead, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 26 graduates with reported earnings and 28 graduates with debt data. Small samples may not be representative.