Public Relations, Advertising, and Applied Communication at Minnesota State University Moorhead
Bachelor's Degree
mnstate.eduAnalysis
Minnesota State University Moorhead's Public Relations program produces graduates who start earning slightly below what's typical for communications majors in Minnesota—landing at the 40th percentile statewide with first-year earnings of $39,198. However, the program's real strength emerges over time: earnings jump 26% by year four to $49,415, outpacing both the national and state growth patterns. At $22,312, the debt load sits right at Minnesota's median for this field and below the national average, creating a manageable debt-to-earnings ratio of 0.57—meaning graduates owe about seven months of their first-year salary.
The comparison to University of Northwestern-St Paul ($41,278 starting) shows this program trails Minnesota's top communications schools by about $2,000 annually. That gap matters less than it might seem, though, given the solid earnings trajectory and controlled debt. For a selective-admission regional university (53% acceptance rate), these outcomes are reasonable if unspectacular.
One significant caveat: this data comes from fewer than 30 graduates, so individual circumstances could swing these numbers considerably. If your child is considering this program, they should expect a modest start followed by steady income growth—a pattern that works fine for communications careers, where experience often matters more than starting salary. The debt won't be crushing, but they'll need patience as their career develops.
Where Minnesota State University Moorhead Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Minnesota State University Moorhead graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Minnesota State University Moorhead | $39,198 | $49,415 | +26% |
| University of San Francisco | $37,856 | $86,425 | +128% |
| American University | $50,026 | $75,287 | +50% |
| Syracuse University | $54,934 | $71,592 | +30% |
| University of Northwestern-St Paul | $41,278 | $51,835 | +26% |
Compare to Similar Programs in Minnesota
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Minnesota (12 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $10,336 | $39,198 | $49,415 | $22,312 | 0.57 | |
| $36,830 | $41,278 | $51,835 | — | — | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Minnesota State University Moorhead, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 26 graduates with reported earnings and 28 graduates with debt data. Small samples may not be representative.