Public Relations, Advertising, and Applied Communication at University of Northwestern-St Paul
Bachelor's Degree
unwsp.eduAnalysis
Based on comparable bachelor's programs at Northwestern-St. Paul, communications graduates appear to be managing debt reasonably well. The estimated $25,832 in loans translates to a 0.63 debt-to-earnings ratio—below the threshold where repayment typically becomes burdensome. First-year earnings of $41,278 exceed both the national and Minnesota medians for this field, placing graduates above the middle of the pack regionally despite limited reported data from other Minnesota schools.
The 26% earnings growth to $51,835 by year four suggests graduates find career traction after that initial foothold. This trajectory matters in communications, where entry positions often start modest but skills and networking can accelerate advancement. The school's Christian focus may shape internship and employer networks differently than secular institutions, which could explain why outcomes appear competitive even though we're working from estimated debt figures rather than school-specific data.
For parents, the practical calculation comes down to manageable monthly payments on roughly $26,000 in debt against earnings that start above field averages. The uncertainty here isn't about whether communications degrees broadly lead to jobs—they do—but whether this particular program's network and curriculum deliver the outcomes these estimates suggest. Northwestern's high admission rate and modest student profile (15% Pell recipients) hint at a self-selecting student body, which makes the above-median earnings more encouraging as a signal that the program adds value.
Where University of Northwestern-St Paul Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How University of Northwestern-St Paul graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Northwestern-St Paul | $41,278 | $51,835 | +26% |
| University of San Francisco | $37,856 | $86,425 | +128% |
| American University | $50,026 | $75,287 | +50% |
| Syracuse University | $54,934 | $71,592 | +30% |
| Minnesota State University Moorhead | $39,198 | $49,415 | +26% |
Compare to Similar Programs in Minnesota
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Minnesota (12 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $36,830 | $41,278 | $51,835 | $25,832* | — | |
| $10,336 | $39,198 | $49,415 | $22,312* | 0.57 | |
| National Median | — | $39,794 | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Northwestern-St Paul, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 18 graduates with reported earnings and 18 graduates with debt data. Small samples may not be representative.