Public Relations, Advertising, and Applied Communication at Northwest Nazarene University
Bachelor's Degree
nnu.eduAnalysis
A debt-to-earnings ratio of 0.65 suggests this program could pencil out financially, though the figures deserve scrutiny. With earnings and debt both estimated from national peer programs, we're looking at roughly $39,800 in first-year income against $25,800 in debt—a manageable 65 cents of debt for every dollar earned. That's workable, especially compared to many humanities and social science degrees that often breach the 1.0 threshold.
The challenge is Idaho's communications job market. The University of Idaho reports first-year earnings of $38,136 for this field—slightly below the national median—suggesting the state may not offer premium opportunities for PR and advertising graduates. Northwest Nazarene's estimated debt also tracks slightly above the state median, though it's competitive with national figures. For a private Christian university with a 63% admission rate, these numbers don't raise immediate red flags, but they don't offer much cushion either.
The practical reality: your child would likely need to be strategic about job hunting, possibly looking beyond Idaho's borders or targeting larger metropolitan areas where communications roles concentrate. If they're drawn to this field and value the faith-based environment, the estimated numbers suggest it's viable—but not a financial slam dunk. Strong internship networking during college would matter significantly for landing that crucial first position.
Where Northwest Nazarene University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Idaho
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Idaho (4 total in state)
Scroll to see more →
| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $39,370 | $39,794* | — | $25,832* | — | |
| $8,816 | $38,136* | $43,706 | $26,000* | 0.68 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Northwest Nazarene University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.