Applied Horticulture and Horticultural Business Services at Purdue University-Main Campus
Bachelor's Degree
purdue.eduAnalysis
Purdue's horticultural business program shows the classic tension of agriculture-adjacent fields: solid fundamentals but modest initial returns. Peer programs nationally suggest first-year earnings around $45,000, while estimated debt of $23,900 produces a manageable 0.53 ratio—meaning graduates can expect to earn roughly double their debt load in that first year. That's workable math for a four-year degree, particularly from a respected land-grant institution.
The broader question is trajectory. Horticulture business combines plant science with management skills, which can lead to greenhouse operations, landscape contracting, or nursery management—roles where earnings often depend heavily on entrepreneurial success or moving into higher-level positions. Similar programs show a relatively tight earnings band nationally (the top quarter only reaches $46,400), suggesting the field has a practical ceiling unless graduates pivot into agribusiness management or specialized consulting. Purdue's strong agriculture network and industry connections could accelerate that climb, but the initial numbers reflect a field where financial rewards build gradually.
For families comfortable with Purdue's price point and confident their student has genuine interest in commercial horticulture, the debt level won't trap them. But this isn't a program where the first job pays off the investment quickly—it's a foundation for building something over time, whether that's a business, expertise in a specialty crop, or a management career in the green industry.
Where Purdue University-Main Campus Stands
Earnings vs. debt across all applied horticulture and horticultural business services bachelors's programs nationally
Compare to Similar Programs Nationally
Applied Horticulture and Horticultural Business Services bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $9,992 | $44,751* | — | $23,900* | — | |
| $12,896 | $51,005* | $54,616 | —* | — | |
| $43,300 | $47,375* | — | $26,000* | 0.55 | |
| $6,496 | $46,439* | — | —* | — | |
| $10,108 | $46,289* | $47,645 | $24,998* | 0.54 | |
| $3,195 | $44,751* | $55,244 | $25,000* | 0.56 | |
| National Median | — | $44,751* | — | $23,900* | 0.53 |
Career Paths
Occupations commonly associated with applied horticulture and horticultural business services graduates
Farmers, Ranchers, and Other Agricultural Managers
Agricultural Sciences Teachers, Postsecondary
Forest and Conservation Workers
Landscaping and Groundskeeping Workers
Pesticide Handlers, Sprayers, and Applicators, Vegetation
Farm and Home Management Educators
First-Line Supervisors of Landscaping, Lawn Service, and Groundskeeping Workers
First-Line Supervisors of Retail Sales Workers
First-Line Supervisors of Farming, Fishing, and Forestry Workers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Purdue University-Main Campus, approximately 13% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 9 similar programs. Actual outcomes may vary.