Analysis
Small business programs carry inherent unpredictability—some graduates launch successful ventures while others take conventional jobs—and Rochester University's entrepreneurship bachelor's shows the tension. Based on comparable programs nationally, first-year earnings around $45,265 land near the median for this field, though Michigan's state average runs about $2,000 lower at $43,150. The estimated debt of roughly $25,400 creates a manageable 0.56 debt-to-earnings ratio, better than many business programs that saddle graduates with heavier loans.
The challenge here is knowing what you're paying for. Entrepreneurship degrees work best for students who actively build businesses during school or leverage the network and credentials for traditional business roles. Similar programs at Grand Valley State and Central Michigan produce graduates earning in the low-$40,000s—comparable to what these estimates suggest, though those schools operate at larger scale with more extensive alumni networks. Rochester's 65% admission rate and 31% Pell Grant population indicate a regional private institution serving a broad student base.
For parents, the calculation depends entirely on your child's entrepreneurial readiness and backup plan. If they're entering with a viable business concept or clear path to corporate employment, the debt burden won't crush them. But if they're hoping the degree itself will spark business success, that's wishful thinking—entrepreneurship credentials rarely compensate for lack of hustle or market opportunity. Make sure there's a pragmatic exit strategy beyond "starting a business."
Where Rochester University Stands
Earnings vs. debt across all entrepreneurial and small business operations bachelors's programs nationally
Compare to Similar Programs in Michigan
Entrepreneurial and Small Business Operations bachelors's programs at peer institutions in Michigan (15 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $27,938 | $45,265* | — | $25,396* | — | |
| $14,628 | $43,391* | — | $26,000* | 0.60 | |
| $14,190 | $42,908* | $53,574 | $27,000* | 0.63 | |
| National Median | — | $45,265* | — | $24,125* | 0.53 |
Career Paths
Occupations commonly associated with entrepreneurial and small business operations graduates
Chief Executives
Chief Sustainability Officers
General and Operations Managers
Business Teachers, Postsecondary
Personal Service Managers, All Other
Fitness and Wellness Coordinators
Spa Managers
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
Loss Prevention Managers
Wind Energy Operations Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Rochester University, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 67 similar programs. Actual outcomes may vary.