Public Relations, Advertising, and Applied Communication at Seattle University
Bachelor's Degree
seattleu.eduAnalysis
A $25,800 debt load for a Seattle University communications degree isn't dramatic on its face, but peer programs in Washington typically leave graduates with around $23,300βand every dollar matters when first-year earnings hover around $43,000. Similar bachelor's programs in the state suggest starting salaries in this range, though graduates here report earning $60,075 four years out, which represents meaningful progression. The debt-to-earnings ratio of 0.60 sits at a reasonable level, particularly given Seattle's cost of living.
What complicates the picture is the limited enrollment data forcing these estimates. Washington State and Northwest University report first-year earnings above $45,000 for their communications graduates, while Gonzaga comes in lower at $39,000βdemonstrating how varied outcomes can be even within the same state and field. Seattle University's mid-range tuition (reflected in that estimated debt) doesn't appear to translate into distinctly better earnings outcomes than less expensive in-state options.
For families weighing this investment, the four-year earnings figure suggests the degree does gain traction over time. But without school-specific data, you're essentially betting on Seattle University's network and reputation to match what similar Washington programs deliver. If your student has admission offers from Washington State or Central Washington at lower total cost, those merit serious consideration given their comparable or better reported outcomes.
Where Seattle University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Seattle University | β | $60,075 | β |
| University of San Francisco | $37,856 | $86,425 | +128% |
| Gonzaga University | $39,013 | $62,725 | +61% |
| Central Washington University | $40,976 | $54,237 | +32% |
| Northwest University | $45,209 | $50,582 | +12% |
Compare to Similar Programs in Washington
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Washington (7 total in state)
Scroll to see more β
| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $54,285 | $43,093* | $60,075 | $25,832* | β | |
| $12,997 | $45,820* | β | $20,500* | 0.45 | |
| $36,035 | $45,209* | $50,582 | β* | β | |
| $9,192 | $40,976* | $54,237 | $23,342* | 0.57 | |
| $53,500 | $39,013* | $62,725 | $26,000* | 0.67 | |
| National Median | β | $39,794* | β | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Seattle University, approximately 22% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 4 similar programs in WA. Actual outcomes may vary.