Public Relations, Advertising, and Applied Communication at Seton Hall University
Bachelor's Degree
Analysis
Seton Hall's communications program graduates earn slightly above the median for this field—both nationally and in New Jersey—but the debt picture tells a more complicated story. At $19,439, graduates leave with about 21% less debt than typical communications majors nationwide, which initially sounds promising. However, this program ranks in the 95th percentile for debt nationally, meaning 95% of similar programs saddle students with even more borrowing. That's not exactly a badge of honor when the field itself tends toward lower earnings.
The fundamentals here are straightforward: first-year earnings of $40,602 cover the debt load comfortably (0.48 ratio), and graduates outpace their peers at the state's other communications programs. For a field where breaking in often means starting at modest salaries, these numbers represent a reasonable launch point. The moderate sample size suggests consistent outcomes rather than a few outliers driving the data.
The real question is whether $80,000+ in total costs (debt plus family contributions at a private university) makes sense for earnings that sit just above $40,000. Communications graduates at nearby Rowan earn $5,500 less annually but likely pay far less in tuition. If your child has substantial financial aid bringing total costs down significantly, Seton Hall positions them competitively. Without generous aid, the public alternatives deserve serious consideration even though this program performs slightly better in year-one earnings.
Where Seton Hall University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Seton Hall University graduates compare to all programs nationally
Seton Hall University graduates earn $41k, placing them in the 58th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Compare to Similar Programs in New Jersey
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in New Jersey (3 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Seton Hall University | $40,602 | — | $19,439 | 0.48 |
| Rider University | $38,600 | $53,996 | $25,000 | 0.65 |
| Rowan University | $35,116 | $52,670 | $23,125 | 0.66 |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in New Jersey
Compare tuition, earnings, and debt across New Jersey schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Rider University Lawrenceville | $38,900 | $38,600 | $25,000 |
| Rowan University Glassboro | $15,700 | $35,116 | $23,125 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Seton Hall University, approximately 30% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 35 graduates with reported earnings and 39 graduates with debt data. Small samples may not be representative.