Analysis
Wooster's Communication and Media Studies grads start at nearly $40,000βabout $4,000 above the national median and $3,700 above what typical Ohio programs deliver. That puts graduates solidly in the upper half of both benchmarks, though notably behind Ohio's top performers like Denison ($47,400) and Dayton ($42,600). Still, for a selective liberal arts college, Wooster manages to place students competitively in what's traditionally a challenging field for first-year earnings.
The debt picture looks reasonable at $22,681, coming in below both state and national medians for this major. With a debt-to-earnings ratio of 0.57, graduates face manageable repayment: standard loans would claim roughly 6-7% of gross income. That's a workable starting point, though families should recognize that media careers often require building experience before hitting higher salaries.
The caveat here matters: we're looking at fewer than 30 graduates, so individual outcomes could shift these numbers significantly. One unusually high or low earner has outsized impact. For families comfortable with Wooster's liberal arts environment and price tag, these numbers suggest graduates land decent entry-level positions. Just understand you're paying for the broader Wooster experienceβthe major itself doesn't command premium starting salaries the way technical fields do.
Where The College of Wooster Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How The College of Wooster graduates compare to all programs nationally
Compare to Similar Programs in Ohio
Communication and Media Studies bachelors's programs at peer institutions in Ohio (54 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $59,550 | $39,527 | β | $22,681 | 0.57 | |
| $64,000 | $47,396 | $52,234 | $25,187 | 0.53 | |
| $47,600 | $42,629 | $60,466 | $25,375 | 0.60 | |
| $12,859 | $41,232 | $54,473 | $23,500 | 0.57 | |
| $13,570 | $41,138 | $46,535 | $23,816 | 0.58 | |
| $49,100 | $41,072 | $55,079 | $27,000 | 0.66 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At The College of Wooster, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 20 graduates with reported earnings and 27 graduates with debt data. Small samples may not be representative.