Public Relations, Advertising, and Applied Communication at Tulane University of Louisiana
Bachelor's Degree
tulane.eduAnalysis
At an elite university with a 15% admission rate and median SAT of 1443, you'd expect communications graduates to outperform their peers. Instead, Tulane's program produces first-year earnings of $32,879—below both Louisiana's state median ($34,434) and nearly $7,000 under the national median. That places graduates in just the 11th percentile nationally, meaning 89% of similar programs produce better outcomes. Even within Louisiana's small market, Tulane trails Loyola and matches only the state university option.
The debt burden compounds the concern. With $30,354 in median debt—higher than both state and national medians despite the warning that these numbers come from a small sample—graduates face a debt-to-earnings ratio of 0.92. That's nearly a full year's salary just to cover what they borrowed, at a school where only 9% of students receive Pell grants. The families paying full freight here aren't getting the career launch that Tulane's selectivity would suggest.
For a family considering a $300,000+ total investment at Tulane, this program doesn't deliver commensurate returns. If communications is the goal, Loyola offers similar outcomes at lower cost, or your student could pursue this degree at a public institution and save the prestige premium for graduate school where it might matter more.
Where Tulane University of Louisiana Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Tulane University of Louisiana graduates compare to all programs nationally
Compare to Similar Programs in Louisiana
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Louisiana (5 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $65,538 | $32,879 | — | $30,354 | 0.92 | |
| $47,240 | $36,004 | $41,544 | $25,000 | 0.69 | |
| $10,418 | $34,434 | $38,556 | $26,000 | 0.76 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Tulane University of Louisiana, approximately 9% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 24 graduates with reported earnings and 24 graduates with debt data. Small samples may not be representative.