Analysis
UMBC's communication program starts significantly behind the pack but shows impressive momentum—first-year graduates earn just $30,737, placing this program in the bottom quarter both nationally and among Maryland's 16 communication programs. However, the 62% earnings jump to nearly $50,000 by year four suggests graduates eventually find their footing in the field. For context, University of Maryland-College Park's communication majors start at $43,696, giving them a $13,000 head start that compounds over time.
The debt load of $24,389 is reasonable and slightly below state and national medians, creating manageable monthly payments even during that challenging first year. This program essentially trades a rough initial period for long-term growth—the question is whether your family can weather those early years. Given UMBC's 74% admission rate and solid academic profile (average SAT of 1299), students here aren't being set up to fail; they're just entering competitive media markets where junior positions pay modestly.
If your child has financial cushion for the first few years post-graduation—whether through family support, low living costs, or side income—this program can work out. But families expecting immediate financial independence after graduation should look at UMBC's faster-starting alternatives or consider Maryland-College Park, where communication grads earn 42% more right out of the gate for similar debt levels.
Where University of Maryland-Baltimore County Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How University of Maryland-Baltimore County graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Maryland-Baltimore County | $30,737 | $49,889 | +62% |
| University of Maryland-College Park | $43,696 | $63,691 | +46% |
| Loyola University Maryland | $42,640 | $62,264 | +46% |
| University of Maryland Global Campus | $53,513 | $56,684 | +6% |
| Towson University | $42,657 | $56,404 | +32% |
Compare to Similar Programs in Maryland
Communication and Media Studies bachelors's programs at peer institutions in Maryland (16 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $12,952 | $30,737 | $49,889 | $24,389 | 0.79 | |
| $7,992 | $53,513 | $56,684 | $27,971 | 0.52 | |
| $11,505 | $43,696 | $63,691 | $20,000 | 0.46 | |
| $11,306 | $42,657 | $56,404 | $20,309 | 0.48 | |
| $55,480 | $42,640 | $62,264 | $27,000 | 0.63 | |
| $47,240 | $39,055 | $50,789 | $26,312 | 0.67 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Maryland-Baltimore County, approximately 30% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 68 graduates with reported earnings and 69 graduates with debt data. Small samples may not be representative.