Communication and Media Studies at University of North Carolina Asheville
Bachelor's Degree
Analysis
UNC Asheville's Communication and Media Studies program produces earnings well below what families should expect, landing in just the 13th percentile nationally—meaning 87% of similar programs deliver better outcomes. While $28,950 four years out represents only modest growth from the first-year median of $27,682, the real concern emerges when comparing to other North Carolina options. The program trails the state median by roughly $3,400 annually, and graduates earn dramatically less than peers from nearby Appalachian State ($38,331) or NC State ($39,889), despite similar debt loads around $23,000-$25,000.
The debt-to-earnings ratio of 0.84 means graduates face nearly a full year's salary in student loans, which becomes particularly challenging at these income levels. Even among North Carolina's 40 communication programs, this ranks only at the 40th percentile—essentially middle-of-the-pack within the state but trailing national standards significantly. The minimal earnings growth over four years suggests limited advancement potential in the career paths graduates typically pursue.
For families considering this program, the math is straightforward: other North Carolina public universities deliver $10,000+ more in annual earnings for comparable upfront investment. Unless location in Asheville is essential or specific faculty connections exist, stronger options are readily available in-state that would provide both better immediate returns and career trajectories worth the debt burden.
Where University of North Carolina Asheville Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How University of North Carolina Asheville graduates compare to all programs nationally
University of North Carolina Asheville graduates earn $28k, placing them in the 13th percentile of all communication and media studies bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in North Carolina
Communication and Media Studies bachelors's programs at peer institutions in North Carolina (40 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| University of North Carolina Asheville | $27,682 | $28,950 | $23,125 | 0.84 |
| Elon University | $48,637 | $60,125 | $23,250 | 0.48 |
| University of North Carolina at Chapel Hill | $43,348 | $59,487 | $15,500 | 0.36 |
| Wake Forest University | $42,055 | $60,234 | $22,250 | 0.53 |
| North Carolina State University at Raleigh | $39,889 | $47,004 | $22,324 | 0.56 |
| Appalachian State University | $38,331 | $40,125 | $21,500 | 0.56 |
| National Median | $34,959 | — | $25,000 | 0.72 |
Other Communication and Media Studies Programs in North Carolina
Compare tuition, earnings, and debt across North Carolina schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Elon University Elon | $44,536 | $48,637 | $23,250 |
| University of North Carolina at Chapel Hill Chapel Hill | $8,989 | $43,348 | $15,500 |
| Wake Forest University Winston-Salem | $64,758 | $42,055 | $22,250 |
| North Carolina State University at Raleigh Raleigh | $8,895 | $39,889 | $22,324 |
| Appalachian State University Boone | $7,541 | $38,331 | $21,500 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of North Carolina Asheville, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 51 graduates with reported earnings and 48 graduates with debt data. Small samples may not be representative.