Median Earnings (1yr)
$38,190
40th percentile
60th percentile in North Carolina
Median Debt
$19,500
21% below national median

Analysis

With only a handful of graduates tracked, these numbers wobble too much to draw firm conclusions, but they suggest a program that keeps debt manageable while delivering mid-pack earnings for North Carolina. At $19,500 in debt against $38,190 in first-year earnings, graduates face a debt burden half their annual salary—reasonable by communications standards, especially considering UNC Charlotte's in-state tuition advantages. The earnings figure matches the state median exactly and lands just below the national average, positioning the program as solid but not exceptional in a field where pay varies wildly by first job.

The 60th percentile state ranking means graduates here typically earn more than their counterparts at about half of North Carolina's PR and advertising programs, though they're trailing Meredith and Wingate grads by $2,000-2,500 annually. What stands out positively is the debt situation: while UNC Charlotte's $19,500 median sits well below both state and national averages, that 95th percentile national debt ranking seems misleading given the actual dollar amount is quite low. This might be a data quirk from the small sample.

For families choosing between North Carolina communications programs, UNC Charlotte offers in-state value without the debt load of private alternatives. The program won't catapult graduates into top-tier agency salaries, but the sub-0.6 debt ratio gives them breathing room to take entry-level positions and build experience. Just remember these numbers represent fewer than 30 people—your child's actual outcome could vary considerably based on internships, portfolio quality, and Charlotte's growing marketing sector.

Where University of North Carolina at Charlotte Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How University of North Carolina at Charlotte graduates compare to all programs nationally

Compare to Similar Programs in North Carolina

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in North Carolina (12 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of North Carolina at CharlotteCharlotte$7,214$38,190$19,5000.51
Meredith CollegeRaleigh$43,936$40,762$27,0000.66
Wingate UniversityWingate$40,196$40,438$50,211$25,4000.63
Appalachian State UniversityBoone$7,541$36,559$45,914$21,5000.59
Campbell UniversityBuies Creek$40,410$31,953$22,2500.70
National Median$39,794$24,6250.62

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of North Carolina at Charlotte, approximately 34% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.