Analysis
Similar business associate programs in South Carolina suggest first-year earnings around $35,275 paired with roughly $19,000 in debtβa ratio of about 0.54 that sits well below the concerning 1.0 threshold. That's manageable territory, though the earnings lag behind what technical colleges like Horry-Georgetown and York Tech typically deliver for the same credential. Given USC-Columbia's four-year flagship status and higher admission selectivity (SAT scores averaging nearly 1300), you'd expect stronger outcomes than programs at open-access institutions.
The real question is why pursue an associate degree at a research university when South Carolina's technical college system produces comparable or better results at likely lower cost. Strayer's business associate graduates in the state see earnings exceeding $44,000βnearly $9,000 more than what peer programs suggest for this pathway. The estimated debt here is also about $7,000 less than the state median for business associate programs, which helps, but it doesn't overcome the earnings gap.
If your child is already enrolled at USC-Columbia and wants business experience before continuing to a bachelor's, this could work as a stepping stone. But as a standalone credential, the technical colleges offer better value for this specific degree level, with similar or superior earning potential and the practical, employer-focused training that associate programs typically emphasize.
Where University of South Carolina-Columbia Stands
Earnings vs. debt across all business/commerce associates's programs nationally
Compare to Similar Programs in South Carolina
Business/Commerce associates's programs at peer institutions in South Carolina (16 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $12,688 | $35,275* | β | $18,903* | β | |
| $13,920 | $44,154* | $47,516 | $32,810* | 0.74 | |
| $4,468 | $36,679* | $26,486 | $26,100* | 0.71 | |
| $5,512 | $33,870* | β | $11,000* | 0.32 | |
| $4,775 | $33,486* | $36,670 | $26,547* | 0.79 | |
| National Median | β | $36,591* | β | $13,437* | 0.37 |
Career Paths
Occupations commonly associated with business/commerce graduates
Sales Managers
Industrial Production Managers
Quality Control Systems Managers
Geothermal Production Managers
Biofuels Production Managers
Biomass Power Plant Managers
Hydroelectric Production Managers
Construction Managers
Administrative Services Managers
Facilities Managers
Security Managers
Chief Executives
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of South Carolina-Columbia, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 4 similar programs in SC. Actual outcomes may vary.