Median Earnings (1yr)
$30,591
25th percentile
40th percentile in Ohio
Median Debt
$25,500
2% above national median

Analysis

The University of Toledo's Communication and Media Studies program produces graduates earning $30,591 in their first year—about $5,000 below Ohio's median for this major and nearly $4,400 below the national average. While that 40th percentile ranking among Ohio programs might sound middling, it's worth noting that graduates from the state's top programs (Denison, Dayton, Ohio State) earn $10,000-$17,000 more annually right out of college. That's a meaningful gap that compounds over time.

The debt load of $25,500 is essentially average, but paired with those first-year earnings, you're looking at a debt-to-income ratio of 0.83—higher than ideal for a communications degree. The 18% earnings growth to $36,122 by year four helps, but even at that point, graduates are still earning less than many of their peers started with at other Ohio schools. Toledo's 95% admission rate means most students can get in, but the employment outcomes suggest the program isn't opening doors to the better-paying communications roles that require stronger credentials or networks.

If your child is set on communications and Toledo is the most affordable option, understand they'll likely need to hustle harder for internships and connections to break into higher-paying roles. Otherwise, consider whether one of Ohio's stronger programs—or a different major at Toledo—might justify the investment more clearly.

Where University of Toledo Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How University of Toledo graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of Toledo$30,591$36,122+18%
University of Dayton$42,629$60,466+42%
John Carroll University$41,072$55,079+34%
Ohio State University-Main Campus$41,232$54,473+32%
Denison University$47,396$52,234+10%

Compare to Similar Programs in Ohio

Communication and Media Studies bachelors's programs at peer institutions in Ohio (54 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of ToledoToledo$12,377$30,591$36,122$25,5000.83
Denison UniversityGranville$64,000$47,396$52,234$25,1870.53
University of DaytonDayton$47,600$42,629$60,466$25,3750.60
Ohio State University-Main CampusColumbus$12,859$41,232$54,473$23,5000.57
University of Cincinnati-Main CampusCincinnati$13,570$41,138$46,535$23,8160.58
John Carroll UniversityUniversity Heights$49,100$41,072$55,079$27,0000.66
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Toledo, approximately 26% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 99 graduates with reported earnings and 98 graduates with debt data. Small samples may not be representative.