Median Earnings (1yr)
$67,699
95th percentile
80th percentile in Wisconsin
Median Debt
$20,500
21% below national median

Analysis

UW-Madison's business program graduates earn $67,699 in their first year—48% more than the typical Wisconsin business graduate and 80th percentile statewide. That's a remarkable premium considering the program costs less than most Wisconsin business schools: $20,500 in median debt versus the state median of $27,000. You're getting what appears to be the strongest business education value in the state, combining relatively modest borrowing with the highest early earnings in Wisconsin.

The trajectory stays strong. By year four, earnings reach nearly $82,000, maintaining solid growth of 21%. This program significantly outperforms both Marquette ($63,285) and Milwaukee School of Engineering ($60,187) in starting salaries while saddling graduates with substantially less debt. The debt-to-earnings ratio of 0.30 means graduates owe roughly one-third of their first-year salary—comfortably manageable for a business degree.

For anxious parents, this is straightforward: if your child can get into UW-Madison (43% acceptance rate, 1402 average SAT), the business program delivers exceptional return on investment. The combination of lower-than-average debt and top-tier earnings both in-state and nationally (95th percentile) creates one of the clearest financial advantages you'll find among Wisconsin business schools. The robust sample size confirms these aren't outlier results—this is what typical graduates actually earn.

Where University of Wisconsin-Madison Stands

Earnings vs. debt across all business administration, management and operations bachelors's programs nationally

Earnings Distribution

How University of Wisconsin-Madison graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of Wisconsin-Madison$67,699$81,952+21%
Marquette University$63,285$73,164+16%
University of Wisconsin-Milwaukee$56,774$66,918+18%
Carthage College$53,555$65,523+22%
Concordia University-Wisconsin$56,347$65,093+16%

Compare to Similar Programs in Wisconsin

Business Administration, Management and Operations bachelors's programs at peer institutions in Wisconsin (37 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of Wisconsin-MadisonMadison$11,205$67,699$81,952$20,5000.30
Marquette UniversityMilwaukee$48,700$63,285$73,164$26,6330.42
Milwaukee School of EngineeringMilwaukee$48,421$60,187
Rasmussen University-WisconsinGreen Bay$11,982$59,693$56,566$37,3150.63
University of Wisconsin-OshkoshOshkosh$8,212$57,809$63,085$25,0000.43
University of Wisconsin-MilwaukeeMilwaukee$10,020$56,774$66,918$26,0000.46
National Median$45,703$26,0000.57

Career Paths

Occupations commonly associated with business administration, management and operations graduates

Computer and Information Systems Managers

Plan, direct, or coordinate activities in such fields as electronic data processing, information systems, systems analysis, and computer programming.

$171,200/yrJobs growth:Bachelor's degree

Architectural and Engineering Managers

Plan, direct, or coordinate activities in such fields as architecture and engineering or research and development in these fields.

$167,740/yrJobs growth:Bachelor's degree

Biofuels/Biodiesel Technology and Product Development Managers

Define, plan, or execute biofuels/biodiesel research programs that evaluate alternative feedstock and process technologies with near-term commercial potential.

$167,740/yrJobs growth:Bachelor's degree

Financial Managers

Plan, direct, or coordinate accounting, investing, banking, insurance, securities, and other financial activities of a branch, office, or department of an establishment.

$161,700/yrJobs growth:Bachelor's degree

Treasurers and Controllers

Direct financial activities, such as planning, procurement, and investments for all or part of an organization.

$161,700/yrJobs growth:Bachelor's degree

Investment Fund Managers

Plan, direct, or coordinate investment strategy or operations for a large pool of liquid assets supplied by institutional investors or individual investors.

$161,700/yrJobs growth:Bachelor's degree

Natural Sciences Managers

Plan, direct, or coordinate activities in such fields as life sciences, physical sciences, mathematics, statistics, and research and development in these fields.

$161,180/yrJobs growth:Bachelor's degree

Clinical Research Coordinators

Plan, direct, or coordinate clinical research projects. Direct the activities of workers engaged in clinical research projects to ensure compliance with protocols and overall clinical objectives. May evaluate and analyze clinical data.

$161,180/yrJobs growth:Bachelor's degree

Water Resource Specialists

Design or implement programs and strategies related to water resource issues such as supply, quality, and regulatory compliance issues.

$161,180/yrJobs growth:Bachelor's degree

Compensation and Benefits Managers

Plan, direct, or coordinate compensation and benefits activities of an organization.

$140,360/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

$138,060/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Wisconsin-Madison, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 144 graduates with reported earnings and 134 graduates with debt data. Small samples may not be representative.