Public Relations, Advertising, and Applied Communication at Vermont State University
Bachelor's Degree
vermontstate.eduAnalysis
Borrowing an estimated $23,000 to earn around $40,000 in your first year after graduation puts this program right at the national norm for communications degrees—but with Vermont's higher cost of living, that salary requires careful budgeting. Based on peer programs across the country, the debt burden here is actually slightly below the national median of $24,625, which is one bright spot. However, Vermont State's own context matters: with 31% of students receiving Pell grants, many families here are already stretching financially.
The challenge is that communications careers often start modestly regardless of where you study. Similar programs nationally produce graduates earning between $35,000 and $42,000 in that first year, and Vermont's in-state median sits at the lower end of that range at $35,931. The estimated debt-to-earnings ratio of 0.59 is manageable—you'd be borrowing less than seven months' salary—but only if that first job materializes quickly and pays near expectations.
For anxious parents, the question is whether Vermont State offers networking advantages, internship pipelines, or faculty connections that justify staying local versus exploring more affordable options. The estimates here suggest fairly typical outcomes for a communications degree, meaning this isn't an obviously bad investment—but it's not a standout either. If your child is passionate about PR or advertising and has concrete plans for breaking into the field, this could work. If they're still exploring or hoping the degree itself will open doors, that $23,000 in debt becomes riskier.
Where Vermont State University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Vermont
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Vermont (3 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $11,400 | $39,794* | — | $23,342* | — | |
| $18,890 | $35,931* | $49,967 | $24,125* | 0.67 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Vermont State University, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.